We are working with a fast-growing FinTech company operating across 140 countries and over 25 industries. Our client is a licensed Electronic Money Institution (EMI), authorised by regulatory bodies in the UK, Canada, and Malta. They offer multicurrency IBANs, merchant solutions, and mass payment options—all through a single, streamlined platform.

Our client is now looking for a Marketing Team Lead / Head to join their international team. This is a strategic leadership role with a high level of ownership, reporting directly to the Head of Operations.

What You Can Expect

Strategic Impact & Growth

Lead the transformation of the company’s marketing strategy, leveraging their latest licence acquisition to tap into new markets and drive business growth. This is a high-impact role requiring strategic thinking and vision.

Collaborative Global Team

Join an international marketing team working across B2B and B2C segments. The team combines in-house specialists with external experts, fostering a diverse and dynamic work environment.

Direct Leadership & FinTech Expertise

You’ll report directly to a seasoned FinTech leader and receive mentorship and support as you shape the company’s marketing direction.

Autonomy & Innovation

Bring your ideas to life. You’ll have the freedom to introduce new tools, suggest process improvements, and influence the evolution of the marketing department.

Your Responsibilities

Develop and execute marketing strategies for both B2B and B2C audiences to enhance brand visibility and achieve campaign goals
Lead and manage the marketing team, fostering collaboration and strong performance
Define and track KPIs across marketing channels to optimise resources and boost ROI
Use analytics tools to extract insights and continuously improve campaign effectiveness
Prepare reports on marketing channel performance and team productivity
Deliver integrated marketing campaigns across email, social media, content, SEM, and database marketing
Oversee creation of content including case studies, whitepapers, webinars, and industry articles to build authority and thought leadership
Adapt marketing strategies for international expansion and strengthen the brand’s presence in key markets
Collaborate with sales, product, and customer success teams to ensure alignment and a consistent customer experience
Conduct market research and competitor analysis to guide strategic decisions
Organise and manage participation in events and conferences, from branding to lead generation
Keep marketing plans, brand guidelines, and competitive insights up to date

What We’re Looking For

5+ years of marketing experience, with at least 3 years in a leadership role
Proven success in building and executing impactful marketing strategies
Strong knowledge of digital marketing (SEO, email, social media, PPC) and marketing analytics
Leadership skills to manage and develop a high-performing team
Data-driven mindset with a strong grasp of KPIs and ROI
Experience in fast-paced, evolving environments
Advanced proficiency in English, with fluency in Ukrainian or Russian
Bonus: Background in FinTech/EMI and experience marketing to both B2B and B2C audiences internationally, including in high-risk industries

What’s In It for You

Professional Development:
Monthly investment in English learning
Annual budget for training and professional growth
Career Progression:
Transparent path toward senior roles, with a fast track to leadership and C-level based on performance
Structured KPI-driven performance reviews
Impact & Innovation:
Work on impactful projects that influence company-wide processes
Pitch your ideas and receive bonuses through their internal innovation hub
Flexibility & Wellbeing:
Generous paid vacation and sick leave policies
Additional holidays based on your local calendar
Multiple compensation options including via e-wallets or contractor accounts