VP Sales Marketing

Company Description PaidSync.ai is an AI-powered ad management platform for the entire paid media stack, enabling teams to manage every major ad channel through natural language conversation via leading AI assistants or the PaidSync dashboard. The platform unifies campaign execution across Google, Meta, LinkedIn, TikTok, Microsoft, Snapchat, Pinterest, Reddit, X, and OpenAI Ads, while connecting core analytics and measurement tools to keep targeting, tracking, and reporting aligned. PaidSync.ai allows users to launch and optimize campaigns, reduce wasted spend, set up conversion tracking, manage Shopping feeds, and coordinate changes across channels from one place. Built on a foundation of trust, all changes are drafted for review and only implemented with explicit approval. Founded by Ahmed Ashraf, a Google Premier Partner in the top 3% globally with over $500M in managed ad spend, PaidSync.ai is a verified partner across Google, Meta, LinkedIn, and TikTok.
Role Description The VP Sales Marketing is responsible for leading the go-to-market strategy, driving revenue growth, and scaling PaidSync.ai’s customer base across key segments. This full-time remote role oversees integrated sales and marketing efforts, including pipeline generation, demand creation, and account growth. Day-to-day responsibilities include developing and executing sales and marketing plans, managing and mentoring sales and marketing teams, and aligning messaging, positioning, and outreach across channels. The role partners closely with product and customer success to refine value propositions, inform roadmap priorities, and ensure a consistent, data-driven growth strategy. The VP Sales Marketing also owns forecasting, performance reporting, and optimization of sales processes and marketing campaigns to achieve ambitious growth targets.
Qualifications

• Proven experience in Sales, Sales Management, and Sales Operations to design scalable processes, lead teams, and manage predictable revenue pipelines.
• Strong background in Business Development and Account Management to build strategic partnerships, expand key accounts, and increase customer lifetime value.
• Demonstrated success leading B2B SaaS or marketing technology sales and marketing organizations, ideally in adtech, martech, or AI-led platforms.
• Ability to develop and execute integrated go-to-market strategies, including demand generation, product marketing, and performance-based campaigns.
• Excellent analytical skills, with experience using data and experimentation to optimize funnels, improve conversion, and guide resource allocation.
• Exceptional communication, negotiation, and stakeholder management skills, with the ability to influence cross-functional teams and executive leadership.
• Comfort operating in a fast-paced startup environment, with a hands-on approach to building processes, tools, and playbooks from the ground up.
• Bachelor’s degree in Business, Marketing, or a related field; advanced degree or equivalent