Digital Marketing Specialist

Own and lead our paid advertising strategy to drive developer-focused growth

We’re OnTheGoSystems – creators of WPML, the most popular translation plugin for WordPress. We’ve been fully remote since 2008, with over 100 team members in 40+ countries. Now we’re launching a new SaaS product – PTC (Private Translation Cloud) – aimed at software developers and small dev teams who need continuous, high-quality software localization.

We’re looking for a Performance Marketer who can set up, run, and optimize paid campaigns from end to end. You’ll be the owner of our paid acquisition engine.

What You’ll Do

• Plan and run campaigns across Google Ads, Meta (Facebook), and Reddit
• Set up pixels, analytics, audiences, goals, and conversion tracking
• Test and iterate on ads, landing pages, creatives, and targeting
• Drive traffic, leads, and sales for PTC – with a clear focus on ROI
• Analyze campaign performance, produce reports, and improve based on data
• Work closely with content, design, and IT teams to execute fast and well

What You Bring

• Hands-on experience running and optimizing paid campaigns (especially for B2B SaaS)
• Strong knowledge of conversion tracking and attribution (GTM, GA, Meta Pixel, etc.)
• Comfort working independently and managing cross-functional input
• Focus on results – not theory
• Bonus: You’ve marketed to developers or technical buyers before

Your Support System

• CEO: You report directly and get fast access to anything needed
• IT team: Helps with GTM and technical setup
• Content team: Supports writing – you specify what and review quality
• Design team: Delivers creative assets based on your brief

Why Work With Us?

• Trusted and profitable company with over 1.5M active sites using our tools
• Remote-first since day one
• Fast-paced environment where results matter
• Freedom to own your work and deliver impact
• Long-term team with zero tolerance for office politics

If you want full ownership, real influence, and the tools to grow a serious SaaS product – we’d love to hear from you.