Marketing Specialist

Company Description

OMD Systems is developing an AI-powered defense layer to protect critical infrastructure from emerging threats. The company offers scalable and cost-effective solutions to address security challenges posed by drones.

Role Description

This is a full-time remote role for a Marketing Specialist. The Marketing Specialist will be responsible for developing and executing marketing campaigns, conducting market research, creating marketing content, managing social media accounts, analyzing data to measure campaign effectiveness, and collaborating with other teams to ensure brand consistency and drive engagement. The Marketing Specialist will also identify new marketing opportunities and develop strategies to enhance OMD Systems' market presence.

Responsibilities:

• SMM: manage company pages (LinkedIn, Facebook, Instagram, YouTube), build content plans, engage the audience.
• Copywriting: craft texts for posts, articles, presentations, press releases, and ad materials.
• Web: administer the website (WordPress or similar), update content, and perform basic SEO optimization.
• Develop marketing campaigns and assets for products (drones, power systems, batteries, etc.).
• Collaborate with designers, developers, and external vendors.
• Analyze performance of marketing activities, report on results, and optimize approaches.
• Prepare materials for international trade shows and events.

Requirements:

• 3+ years in marketing/SMM/digital communications.
• Hands-on with SMM tools, solid grasp of SEO and content marketing fundamentals.
• Experience creating/administering websites (WordPress, Tilda, or similar).
• English - Upper-Intermediate+ (spoken and written).
• Able to meet deadlines and manage multiple projects simultaneously.

Nice to have:

• Experience in high-tech, hardware, or defense domains.
• Skills with graphic tools (Canva, Photoshop, Figma).
• Understanding of B2B marketing and international audiences.

We Offer:

• Competitive compensation.
• The opportunity to influence the company’s marketing strategy.
• Work with cutting-edge technologies and world-class products.
• Participation in international exhibitions and projects.