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OHM Agency
OHM Agency

Digital Marketing Analyst

Location

Remote restrictions apply
See all remote locations

Salary Estimate

N/AIconOpenNewWindows

Seniority

N/A

Tech stacks

Data
Marketing strategies
Testing
+23

Permanent role
a month ago
Apply now

We are looking for an experienced Digital Marketing Analyst to join our team. The successful candidate will be responsible for working with a portfolio of clients to assist in:

  • producing meaningful marketing KPI dashboards, and delivering weekly/monthly, cross-channel performance reports with actionable insight.
  • defining and implementing measurement strategies that align with client marketing and business objectives;

The successful candidate will not necessarily come from a pure web analytics background, but an excellent, in-depth level of knowledge in digital advertising, along with experience in analytical management of digital advertising campaigns is essential.

Experience

At least 3 years of experience in a digital marketing agency or on a client side in analytics positions.

Skills and Qualities

  • Experience as a Web/Marketing Analyst.
  • Solid understanding of digital advertising.
  • Experience with statistics collection and data processing systems (GA4, Appsflyer, Adjust, GA4, BQ), understanding of the integration of these systems with both apps/websites and advertising systems.
  • Experience with data visualisation, preferably Looker Studio
  • The ability to analyze and process data: find causes, highlight factors, understand dependencies, build and test hypotheses, and argue conclusions.
  • Analytical mindset, consistency, logic, and reporting skills.
  • Flexibility in communication, the ability to listen to other people, perceive their opinion, work in a team, and respect the requirements of the client.
  • High level of independence, attention to numbers, attention to details, and initiative.

Responsibilities

  • Creating automated reports using various sources of data. Developing proposals for improving automated systems for collecting and visualizing data.
  • Developing custom marketing dashboard concepts for client reporting.
  • Developing technical specifications for the implementation of analytics systems on websites and apps, and testing the results of implementation. Implementation on ad and analytics platform side.
  • Performing monitoring, auditing, and analyzing ad campaign results to evaluate efficiency and effectiveness.
  • Reporting to the client on a weekly/monthly basis, summing up the results of campaigns, and making recommendations for the subsequent advertising campaigns.
  • Performing ad-hoc reports at the request of traffic managers/clients.

Working hours

The core position hours are Monday through Friday 10AM until 19PM (CET) in order to accommodate our client’s schedules.

Compensation

Negotiable, based on experience and performance.

About OHM Agency

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