Senior Manager - Search Engine Marketing

Work with U.S. Startups and C-Suite Executives as an Oceans Senior Manager - Search Engine Marketing

Want to learn more about our recruitment process, what to expect from interviews, and possible outcomes? Check out [The Dive].

Responsibilities:

• Proven track record working with e-commerce and at a considered purchase business
• Own all aspects of Google paid media buying, including but not limited to: search, shopping, media planning, pmax, and youtube
• Partner closely with CRO and lifecycle teams to improve cost per lead and cost per qualified actions
• Optimize pacing for qualified leads and lead to purchase rate for the online education business
• Own SEM paid acquisition for our CPG business, including the strategy and execution of paid spend
• Report weekly on pacing to goals, key priorities and red flags
• Utilize marketing analytics and data-driven insights to identify growth opportunities, optimize marketing performance, and inform strategic decisions
• Collaborate cross-functionally with product, engineering, design, and other teams to ensure alignment and drive continuous improvement in marketing effectiveness
• Manage budget and forecasting efforts for Google paid
• Stay up-to-date with industry trends, best practices, and emerging technologies in growth marketing and recommend innovative strategies to stay ahead of the curve

Requirements

• Minimum 6+ years of experience in a similar role
• Be a strategic and analytical thinker with a results-driven mindset, excellent communication skills, and a proven track record in growth marketing, particularly in a remote environment
• Expert in all things Google paid
• Experience in online education or CPG/supplements is required
• Ability to make thoughtful, actionable recommendations under minimal structure, and quickly build consensus with senior level internal and stakeholders
• Proven ability to manage budgets and drive efficient revenue growth working in-house at a high-growth consumer brand

Benefits

• Unique lucrative opportunity to work with global start ups that could 10x your career
• Fully Remote work
• Competitive pay and always paid in USD