OCCU is here to enrich lives. We do this by hiring tenacious, humble, and big-hearted individuals who are driven to work hard; contribute to an outstanding member experience; support their community through volunteering and advocating for community needs and are dedicated to their own individual growth and development.

As the Marketing Manager, you will leverage data, marketing insights and practical expertise to ensure the success of marketing strategies and tactics that support OCCU's objectives. This role provides clear leadership and direction to the Marketing team to facilitate the timely execution of marketing initiatives. They support overall quality and continuous improvement of department results while effectively reporting on key success metrics.

As a Leader

Hire, schedule, develop, develop, coach and assess assigned team members which results in a high functioning and effective organization that results in a competitive advantage of providing best in class member service.
Develop goals for each team member which align with organizational goals.
Oversee performance management with the guidance and assistance of Human Resources if it moves into disciplinary action.
Ensure all assigned team members have a development plan in place.
Conduct regular feedback and development meetings with all assigned team members.
Maintain a cohesive, highly trained and motivated team who effectively meet daily department demand and long-term organizational goals.
Provide consistent communication to their teams to ensure they understand the objectives and organizational goals and how each contributes to these.
Consistently monitors communication channels and ensures that priority messages are being shared with teams.
Encourage team members to consistently improve processes and use available resources to automate and create economies of scale when possible.
Drive constant improvement in Employee Engagement Scores and Net Promoter Scores.
Lead team members through change management effectively when required.
Establish and maintain commitments and professional business relationships with team members, members, vendors, the community, professional organizations and credit union trade organizations.
Work collaboratively with other areas with a focus on positive outcomes and meeting goals and set other agendas aside.
Play a positive role in the development and growth of assigned team members through excellent communication skills, both verbal and written, along with strong delegation skills assuring a highly effective, cross-trained staff.
Consistently uses the Advantage Framework, including cascading communications and supporting and committing the determined objectives, initiatives, and strategies.
Embrace their own learning and development and always look for ways to become an even more effective leader.
Use self-awareness and communication skills to effectively collaborate with other departments and areas.

Role Specific

Manage the intake process and workflow of marketing and communications projects, creative briefs and other initiatives by assigning responsibilities and timelines that align to organizational priorities.
Work collaboratively with Marketing leaders to operationalize the strategic vision of the department. Collaborate to get campaigns to market and iterate when necessary.
Drive marketing objectives and report outcomes, including associated key success metrics.
Manage the continuous evolution of OCCU’s brand.
Identify opportunities to implement accurate and consistent design and messaging across all channels.
Identify and manage relationships with internal and external partners to ensure marketing alignment with overall organizational needs.
Manage a diverse set of channels and skillsets associated with the development and deployment of marketing and communications initiatives including but not limited to, graphic and place design, digital advertising, content development and asset support.
Collaborate with department and business unit stakeholders to ensure the successful execution of overarching campaigns that support organizational goals.
Establish and oversee asset management processes to organize working files, versioning and final files, as well as acquire all working and final files from design partners.
Oversee the testing and quality assurance review of marketing assets, systems and workflows prior to deployment.
Ensure all work performed adheres to internal standards and external regulatory requirements.
Manage partner relationships (e.g., printer, photographer, media partners, agency).

To Thrive In This Role, You Must Have

A minimum of five years of experience leading marketing strategies and initiatives.
A minimum of three years of experience leading comprehensive marketing team.

Bachelor’s degree in marketing, advertising or communication required and/or demonstrated experience driving measurable business outcomes.

An equivalent combination of experience and education that demonstrates the knowledge, skills and abilities required for the position will be considered in lieu of the outlined requirements.

Qualified candidates for this position will have the relevant education and experience necessary to perform the essential functions and meet the minimum performance expectations for this position with or without accommodation.

OCCU Offers a Robust Compensation And Benefits Package Including