Digital Marketing Delivery & Web Shop Manager

Job Description

About this job

This role involves managing the delivery of smaller digital projects and overseeing the NIQ web shop as the product owner. The shop product owner will perform business analyst activities, recommend digital solutions, and implement project tasks hands-on in collaboration with stakeholders.

Responsibilities

• Deliver smaller digital projects end-to-end, including project management and project planning
• Perform business analyst activities and recommend digital solutions across digital topics and platforms
• Execute sample projects such as website/web shop migrations, business integrations, and solution ideation
• Utilize skills in MSD, channel expertise for email/web/social, MSD data management and automation, and MSD segmentation
• Implement project tasks hands-on, where possible and coordinate with subject matter experts for on-time delivery
• Own and manage the NIQ web shop, including backlog development, content management, and user experience
• Manage digital tools (PowerBI, WordPress, WooCommerce, ninja forms, URL shorteners, email verification)
• Ensure GDPR compliance and lead management

Qualifications

• Several years of experience in project management in the digital marketing space
• Expertise in marketing automation (ideally with Microsoft Dynamics) and across digital channels
• Understanding of multi-channel management (email, web, social, advertising) and campaign management in B2B
• Proficiency with digital tools (for example, PowerBI, WordPress, WooCommerce, ninja forms, URL shorteners, and similar tools)
• Knowledge of GDPR foundation
• Good understanding of global lead management, lead routing, and tracking
• Experience in web shop content management and user experience (ideally WordPress and WooCommerce or similar)
• Strong analytical skills and experience with digital solution ideation and implementation
• Proficiency in English language
• Minimum 3-5 years of experience in relevant fields

Additional Information

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion