Brand Designer

About

At NewlyNamed, we’re on a mission to make life's big transitions simple, stress-free, and beautiful. We’ve helped almost 500,000 women navigate the post-marriage name change process with our personalized name change kits. With the backing of MPK Equity Partners, we are expanding our suite of products to be the trusted, go-to brand helping women navigate life’s biggest transitions, from getting married to buying a home to having a child and beyond. We’re looking for a versatile, self-starting Designer to join our team and help elevate everything we put into the world - from creating social ads to designing packaging for new products to crafting new digital experiences on our website.

About the Role

This is a hands-on, highly collaborative role for a true creative generalist. You’ll touch every corner of our brand and help ensure that all visual output - across web, social, email, physical packaging, and more - feels cohesive, polished, and distinctly us. You’ll work closely with our marketing, ops, and developer teams to bring ideas and concepts to life across all channels, while also helping us stay relevant and engaging through video content, cultural trends, and performance-driven creative. You’re not just pushing pixels - you understand how visuals and storytelling drive behavior, especially for 24–35-year-olds navigating weddings, name changes, new homes, and motherhood.

What You'll Do

• Develop, document, and evolve brand guidelines (typography, color, tone, visual language)
• Design and maintain logos, icons, and core brand assets
• Collaborate with developers to improve UI/UX across our website
• Design assets for paid channels (Meta, TikTok, Pinterest, Google, etc.)
• Design assets for organic social and TikTok (static, video, and light motion)
• Design assets for email campaigns (headers, GIFs, product highlights)
• Create visuals for blog posts, downloads, and lead magnets
• Develop creative toolkits for influencers, affiliates, and partners
• Design physical packaging (boxes, inserts, labels) for new and existing products
• Create templates and visual systems for recurring social content (carousels, reels, stories)
• Retouch and edit photos, apply presets, and overlay graphics or text
• Edit short-form video or motion content (Canva, Adobe Suite, etc.)
• Contribute to new product development and launches (color selection, supplier feedback, etc.)

Who You Are

• A designer with 3+ years of design experience across multiple channels
• A self-starter who thrives in a fast-moving, collaborative environment and has strong communication skills, an enthusiasm to learn, and an openness to feedback
• Equally comfortable designing for digital and physical mediums
• Proficient in tools like Adobe Creative Suite, Figma, Canva, CapCut, etc.
• Willing to learn new AI technologies (Midjourney, Sora, DALL-E, etc.) and stay current on design trends, tools, and best practices
• Bonus:
• Experience with video editing, motion graphics, or basic animation
• Familiar with Shopify
• Working with software dev teams on implementing website UI/UX updates

Why Join NewlyNamed?

• Be part of a tight-knit, passionate team where your work has real impact
• Have the creative freedom to shape the direction of a growing brand
• Work on a wide variety of projects—no two days are the same
• Flexible work environment and generous PTO
• Opportunities for growth as we expand our product lines and platforms