NeuroGym is a 12-person, privately held (8 figures a year, with a 4.9 star mindset training app) company based in San Diego with incredible impact on the lives of millions. We are one of the leading science-based, personal growth companies in the world with proprietary mindset coaching and mental fitness training programs that help people achieve their very best.

The Opportunity to Shape the Future of a Movement

Now, we’re looking for a Social Media Manager to lead and scale our social presence to help drive audience growth and engagement. Your core responsibilities entail orchestrating the success and growth of the main NeuroGym, Innercise, and John Assaraf accounts. This role is ideal for a startup-savvy builder with a sharp eye for content and deep platform instincts. You’ll join a team that moves fast, thinks big, and cares deeply about the work we do.

What Makes This Role Irresistible:

You’ll lead social for three accounts with massive reach and major room to grow
Work directly with John Assaraf and our Marketing Lead — we move fast and skip the fluff
Shape and scale a full-funnel content system that drives awareness, engagement, and conversion
Create with purpose — everything we do is tied to helping people reach their fullest potential
Show up in person — we are looking for someone local to San Diego who’s excited to be part of in-person shoots and brainstorms

What You’ll Actually Do

📱 Strategy, Content, + Scheduling (30%)

Own and execute a content calendar across IG, TikTok, YouTube, LinkedIn, X, Threads, and more
Lead social strategy for NeuroGym, Innercise, and John Assaraf’s personal brand
Research trends, analyze competitors, and develop platform-specific creative strategies
Build viral hooks, headlines, and storylines aligned with business goals

🎥 Content Creation + Production (25%)

Capture + produce short-form content (or guide our creators to)
Edit or direct edits using CapCut, Descript, Adobe, Riverside, etc.
Maintain brand visuals + tone across every post, reel, and story
Optimize for growth: viral pacing, scripts, captions, CTAs, thumbnail styles, and trends

🤝 Collaboration + Alignment (20%)

Act as the glue between content, product, and marketing teams
Collaborate with copywriters on scripts, hooks, captions, and carousels
Attend weekly strategy sessions and launch syncs to ensure social fuels growth

📊 Analytics, Reporting, Iteration (15%)

Own the numbers: reach, engagement, follower growth, shares
Distill learnings into actionable insights for the team
Iterate and test based on what’s working and what’s not

✨ Influencer + UGC Integration (10%)

Source, manage, and build relationships with creators + micro-influencers
Oversee collection + repurposing of UGC for content and campaigns
Ensure brand voice, visuals, and messaging stay consistent across all assets

Who This Is For (And Who It’s Not For)

⚠️ STOP – Don’t Apply If You:

Only know how to manage, not create
Need lots of layers and approvals to get things done
Aren’t fluent in trends, tools, or performance metrics
Don’t live in (or near) San Diego — we need you here in real life

✅ You’re EXACTLY Who We Want If You:

Are a trend-aware strategist who sees what’s next before it hits
Have 3+ years of experience growing social accounts and executing content
Know how to use AI + no-code tools to move faster + smarter
Can shoot + direct content from iPhone to pro camera
Have an eye for editing vertical videos that actually perform
Love self-growth, personal development, and helping others succeed
Are organized and can lead systems, not just ideas

Location & Commitment:

Full-time role
Must live in or be willing to drive to San Diego County 1x/week minimum (to the home office/studio) and on shoot days. Remote otherwise
Occasionally travel for events, launches, or remote content capture

Ready to build a scroll-stopping, purpose-driven brand?

TO APPLY: