VP, Product - Ad Sales & Marketing

Job Description

Join Versant’s Business Product and Operations division to lead strategy definition, roadmap creation, technical buildout, and execution for Versant’s product ecosystem supporting Versant’s Ad Sales and Marketing divisions, inclusive of Sales Enablement, Audience, Planning, Traffic, and Distribution across both Linear and Digital endpoints.   Additionally, this role will be responsible for overseeing Versant’s centralized ad serving, integration, and certification team enabling digital advertising across all owned, and non-owned, digital products.  This includes responsibilities over both supply-side and demand-side integrations to enable 1st and 3rd party programmatic advertising while ensuring premium content quality and consumer ad experience. Lastly, this leader will oversee the strategy and buildup of data analytic products to support Ad Sales and Marketing.

The candidate will be expected to understand and drive best practices and innovative approaches across advertising, ad technology, marketing, and data products, while leading a large team of product leaders to deliver on ambitious roadmaps and commitments.  This role will require strong collaboration across multiple business partners ensuring clear prioritization, status, issue mitigation, multi-year strategic planning, and roadmap alignment.  Additionally, as the product leader, this role will partner across the Product organization to lead build vs buy assessments, vendor selections, destination architecture creation, multi-year roadmap generation, and product development execution.

This is a truly unique role, positioned at the center of technical innovation and product development to fuel fast evolving business and commercial models.

Responsibilities:

• Partner with Versant Ad Sales, Enterprise Data, Marketing, and other stakeholders, to develop a shared vision for capabilities to support business objectives
• Drive thought leadership and strategic direction on all existing products, with alignment to a destination architecture and rationalization of legacy capabilities
• Develop multi-year product roadmaps with accountability to short term, mid-term, and long-term execution and deliverables
• Build highly reliable, available, scalable, and performant products, and continuously measure and monitor KPIs to drive improvement to the development process and run state of all products
• Translate business requirements into technical product strategies, technical specifications, and designs
• Effectively identify, recruit, hire, develop, and retain talented product leaders, ultimately maintaining a performance culture grounded in inclusiveness, collaboration, expertise, accountability, and results
• Leverage Agile methodologies to ensure an iterative and incremental approach to building out destination platforms, and partner with engineering and technology leaders to drive overall software development lifecycle
• Lead the baselining of existing products and translate those features, capabilities, and requirements into destination platform inputs, in coordination with the Enterprise Technology team
• Manage the OCF and Capital budgets associated with the product portfolio, inclusive of labor costs, software licensing, hosting, maintenance/support, etc.
• Develop financial models to track product development costs and associated returns on investment based on productivity and/or business upside enablement
• Build credibility, respect, and influence across Versant by demonstrating thought leadership, product savvy, execution focus, and strong communication skills

Qualifications

Basic Requirements:

• 7+ years of experience in technical product management, with full ownership and/or management of the product lifecycle
• 7+ years of experience with Linear or Digital Ad Sales products or technology
• 5+ years of experience in people management

Desired Characteristics:

• Ability to identify, analyze and creatively solve problems as well as the ability to learn rapidly, adapt quickly to change, exercise influence, and manage and prioritize multiple concurrent projects
• Effective balancer of being both collaborative and decisive, avoiding analysis-paralysis and over-architecting while still exhibiting productive listening and partnership
• Ability to build consensus and rally support
• Foster a dual approach of strategy and action orientation
• Superior influencing skills, especially those exhibited in a matrixed and/or centralized operational environment
• Strong verbal and written communication and influencing skills, including the ability to communicate in both legal/business-user and technology environments
• Adept at building and maintaining meaningful, professional relationships
• Possesses and shares a passion for the Product space, and infuses that enthusiasm as part of an invigorating work culture
• Capable of prioritizing multiple inputs, projects, and deadlines while nimbly pivoting should the operation call for it
• Openness to feedback from business partners and managers alike, showing a professional level of self-awareness and willingness to improve
• Ability to work in a complex, rapidly changing environment, adapting to changing requirements and collaborating with a wide range of colleagues to quickly deliver innovative solutions
• Experience supporting technology implementations (business analysis, change management, configurations)
• Collegial, curious and collaborative in approach and style
• Comfortable being part of a global team

Additional Requirements:

• Fully Remote: This position has been designated as fully remote, meaning that the position is expected to contribute from a non-NBCUniversal worksite, most commonly an employee’s residence.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $220,000 - $325,000 (bonus and long-term incentive eligible)

We are accepting applications for this position on an ongoing basis.

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

Although you'll be hired as an NBCU employee, your employment and the responsibilities associated with this job likely will transition to Versant in the future. By joining at this pivotal time, you'll be a part of this exciting company as it takes shape.