Marketing Specialist

Nationwide Appraisal Network, LLC is currently seeking a Marketing Specialist. The Marketing Specialist will play a key role in collaborating with the marketing department to develop integrated marketing campaigns, supporting brand initiatives, and enhancing our market presence to achieve marketing objectives and drive business growth.

This position offers considerable opportunities to leverage and develop skills in marketing and project management. It is critical that this individual be highly organized with meticulous project planning skills and able to strive in a fast-paced environment. The Marketing Specialist is an advocate and ambassador of our Delivery + 1% mantra, playing a key role in our culture of accountability, proactive effort, and consistently rising above expectations. They understand the importance of teamwork, communication, and proactive follow-through.

The Marketing Specialist opportunity is tailored to an individual who wants to work for a company whose vision is to provide valuation services with a commitment to core principles so powerful that they fundamentally change the perception of Appraisal Management Companies, and with a mission to compliantly serve as a knowledge base for, and a bridge between, our loan origination and appraiser partners, driven by a commitment to transparency, accountability, innovation, and service. These aspirations and principles represent the core of who NAN is as a company, and we intend to maintain that identity throughout our continued growth and expansion.

Candidates who have a desire to work within a growing team provide the ultimate white glove customer service to our lender clients and appraiser partners, and growing and developing their skills within the evolving mortgage and real estate appraisal industry should apply.

This Marketing Specialist will report directly to the Marketing Director.

Location: Remote – EST zone preferred

Schedule: Monday – Friday, 9:00 AM EST – 5:30 PM EST

Individual Responsibilities

• Integrated Marketing Campaigns - Collaborate on the creation, execution, and optimization of marketing campaigns tailored for lenders, banks, brokers, and appraisers.
• Social Media Content & Management - Create, schedule, and manage engaging social media content across platforms to promote brand visibility and engagement. Plan and execute paid social media campaigns to increase reach, engagement, and lead generation. Monitor social media trends, audience feedback, and analytics to optimize content strategy. Engage with followers and industry communities to foster relationships and enhance brand loyalty.
• Trade Shows & Events - Plan, coordinate, and execute logistics for multiple tradeshows and conferences throughout the year. Ensure seamless event management, including venue coordination, booth setup, promotional materials, and follow-ups. Support follow-up campaigns to nurture leads generated from events.
• Creative Support- Assist with marketing collateral such as presentations, graphics and promotional materials, and ensure all materials adhere to branding standards and are tailored to target audiences. Assist in the preparation of internal communications and training materials as needed.
• Cross-Departmental Marketing Support - Manage and reconcile monthly expense reports for the marketing department and assist in budget tracking for the marketing department. Handle minor tasks, such as ordering flowers or gifts for employees and appraisers. Assist with annual philanthropic marketing efforts, award submissions, special projects as needed.

Qualifications

• Efficient time management to produce fast response times.
• Ability to work under pressure in a fast-paced environment.
• Upbeat, positive attitude.
• Ability to adapt to change quickly and easily.
• Thrive in a team environment.
• Strong written and verbal communication skills to articulate clearly with various departments including vendor relations, onboarding team, client services, executive management, external clients, and vendors.
• Excellent interpersonal skills.
• Ambitious, goal-oriented individual, driven by results.
• Ability to be assertive and service oriented, while acting with integrity and credibility.
• Ability to research, analyze data, and effectively prioritize workflow.
• Proven ability to work independently as well as in a team environment and achieve results.
• Office 365 preferred experience.
• Project management experience and time-management skills for juggling numerous time-sensitive projects simultaneously.
• Strong computer skills for generating reports, viewing marketing metrics, extracting data, and sharing this information with other team members in project updates. Working knowledge of basic computer applications, programs and features is a must with advanced experience with Excel or Canva being very helpful

Experience Requirements

• Degree in Marketing or Communications preferred
• 5 years Marketing or administrative support experience
• Microsoft Office experience – Advanced Excel preferred
• Canva, Constant Contact, Salesforce, Sprout, LinkedIn ad experience preferred
• Project Management Experience

Benefits

• Medical, dental and vision available after 3 months of employment
• Company paid Life/ADD
• Voluntary Disability - STD/LTD
• $20k employer paid life insurance policy
• 80 hours of PTO after 3 months of employment, increasing to 120 hours at one year anniversary
• Auto-enrollment to John Hancock 401(k) plan with a company match up to 3.5%
• Tuition reimbursement