Lead Marketing Specialist - Netherlands

Lead Marketing Specialist – Netherlands

Netherlands (remote)

EUR 55,000 - 60,000 + equity

Join Muzz, the world’s leading Muslim marriage app – as we expand into the Netherlands!

We’re looking for a growth-driven marketing leader to take our brand to the next level. We have over 12 million members and colleagues in over 20 countries. At Muzz, we live and breathe creativity.

Have you seen our viral campaigns taking over Times Square in NYC? Or our Paris-wide campaign which ended up stopping traffic? Or maybe even our FindMohamedAwife.com campaign across the US and Canada?

Now’s the perfect time to join a Benelux/European team, and Muzz – a company that’s on its way to becoming the first billion-dollar Muslim app. We’re looking for an ambitious marketer who is fluent in English and Dutch to lead our marketing team in the Netherlands, and take us to the next level. If what you’ve read so far excites you, apply now and let’s talk.

Day to Day

• You will be our point person for Netherlands and Flemish Belgium – we’ll rely on you to understand and own the market, how we can grow there, and how we can improve our app
• You’ll lead our marketing team in Netherlands, and be responsible for growth of our user base in Netherlands and Flemish Belgium through marketing efforts
• This means understanding what will work in Netherlands, and creating the strategy around our marketing efforts to hit the targets
• You’ll be running projects end to end – could be working with influencers on Monday, creating social and digital ad content on Wednesday, and planning events on Fridays
• Brainstorming new creative ideas and strategies to execute on to help grow your market
• Measuring effectiveness of marketing activities you run and drawing key learnings from them
• Talking to customers by putting together focus groups – getting their feedback on the ground, and understanding their app experience
• Negotiating with ad agencies to run large OOH and billboard campaigns

Requirements

• 4+ years marketing experience in Netherlands
• Fluent in written and spoken English and Dutch
• Experience working in fast-pace consumer tech or consumer brands
• Experience leading marketing teams
• Someone confident with using data to make decisions, always asking “why are we doing this and how can we do it better?”
• Must be able to travel a minimum of once a month
• Strong data skills and able to evaluate success of marketing activity
• Proven track record showing you understand how brands can be effective IRL and online
• A creative thinker – you’re brimming with ideas and not afraid of testing them and love working across different types of marketing activities, online to offline
• A strong understanding of Muslim culture and the Muslim scene in Netherlands – either lived or learned
• Good project management and communication skills. You’ll need to work with teams across multiple time zones
• You are based and authorised to work in the country without sponsorship from Muzz