Senior Marketing Analyst / Consumer Insights / Remote EST

Looking for an exciting opportunity in consumer insights and market research? Our client, a leading innovator in the consumer technology space, is seeking a Contract Senior Consumer Insights & Market Research Analyst to join their team. This fully remote role is open to candidates in the East Coast or Central U.S., with work aligned to EST hours. The ideal candidate will have extensive experience in consumer insights, market research, and competitive intelligence, helping to drive strategic product decisions.

As a key player in this team, you’ll lead research initiatives that uncover emerging consumer trends and behaviors. Your insights will directly impact innovation, product development, and go-to-market strategies. If you thrive in a fast-paced, innovation-driven environment and enjoy working cross-functionally with product, design, R&D, and marketing teams, this is the perfect role for you.

Contract Duration: 6 Months

Required Skills & Experience

• 7+ years of experience in consumer insights, market research, or related fields
• Bachelor's degree in Marketing, Social Science, Psychology, Business, or a related field (Master’s preferred)
• Expertise in consumer-facing product or service industries
• Experience conducting trend analysis, competitive intelligence, and consumer research
• Strong analytical thinking and the ability to translate data into compelling stories
• Proficiency with tools like Python, Tableau, Qualtrics, and POS data sources (Circana/Nielsen)
• Excellent communication and presentation skills

Desired Skills & Experience

• Background in technology, robotics, direct-to-consumer (DTC), e-commerce, or other innovation-oriented industries
• Familiarity with various research methodologies
• Ability to identify patterns, connect the dots, and develop actionable insights
• Passion for consumer trends and curiosity to drive innovation

What You Will Be Doing

Research & Insights

• Lead initiatives to identify emerging consumer behaviors and trends to influence innovation
• Conduct in-depth research to uncover unmet consumer needs and market differentiation opportunities
• Provide insights that drive product design, marketing campaigns, and business strategies

Competitive Intelligence

• Monitor and analyze the competitive landscape to identify shifts in consumer behavior and competitor activity
• Develop action-oriented outputs that help teams stay ahead of the market

Stakeholder Engagement

• Collaborate with product managers, designers, R&D, and marketing teams to shape research programs
• Advocate for the consumer by delivering data-driven insights that inform business decisions

This is an excellent opportunity for a data-driven, strategic thinker who is passionate about consumer insights and market research. If you're ready to shape the future of innovation and consumer experience, apply today!

Motion Recruitment Partners is an Equal Opportunity Employer, including disability/vets. All applicants must be currently authorized to work on a full-time basis in the country for which they are applying, and no sponsorship is currently available. Employment is subject to the successful completion of a pre-employment screening. Accommodation will be provided in all parts of the hiring process as required under Motion Recruitment Employment Accommodation policy. Applicants need to make their needs known in advance.