Senior Marketing Automation Specialist

Apply now: Senior Marketing Automation Specialist, location is remote. The start date is ASAP for this 6+ months contract position.

Job Title: Senior Marketing Automation Specialist

Location-Type: Remote (proximity to Lexington, MA is a plus)

Start Date Is: ASAP

Duration: 6+ months (contract)

Job Description:

Seeking a Marketo-certified Senior Marketing Automation Specialist to support business-as-usual operations, including Marketo campaign execution and stakeholder collaboration.

Day-to-Day Responsibilities:

• Execute Marketo programs (event building, landing pages, forms, confirmation emails, webinar setup, nurture programs).
• Sync campaigns between Marketo and Salesforce.
• Work closely with stakeholders to clarify and refine marketing requests.
• Update and manage backend email templates
• Partner with stakeholders in Demand Generation team
• Operate within an Agile/Scrum environment using tools like JIRA, Asana, Workday, or Monday.com.

Requirements:

• 3+ years of hands-on Marketo/marketing automation experience.
• Current Marketo certification.
• Strong experience with Salesforce, specifically campaign syncing.
• Ability to collaborate with cross-functional teams and identify missing campaign elements.
• Basic HTML skills for email design and updates.

Nice-to-Haves:

• Experience in a B2B SaaS environment (cybersecurity is a plus).
• Agile/Scrum marketing experience.
• Strong communication skills and ability to work with varied layers of stakeholders.
• Reporting and analytical skills.
• Experience with creative or visual design for marketing templates.