Marketing Data Analyst

About Mira

Mira is a San Francisco-based hormonal health company providing integrative care and hormonal testing for over 92,000 customers. In 2023, they were recognized by Inc. 5000 as America's fastest-growing femtech company. We started our company to help women and individuals reach their parenthood dreams and make their fertility journey smoother.

Mira’s most important breakthrough was inventing the market's only FDA-compliant at-home fertility monitor with quantitative technology. Since the beginning, they have been on a mission to develop data-driven hormonal health solutions to help women make confident health decisions during every stage of their lives—from the menstrual stage to menopause. Mira offers solutions to test, boost, and navigate fertility—starting from comprehensive hormone testing and supplements to fertility coaching and online courses.

We are committed to helping our customers achieve the highest possible success rates and outcomes; that is why our focus is on personalized care, the use of the most cutting-edge technology, and science-backed data.

About The Position

We are looking for a part-time Marketing Data Analyst **to enhance Mira’s decision-making processes through advanced data analysis and actionable insights. The ideal candidate is experienced in marketing analytics, e-commerce sector, and data visualization through Looker.

The role is a remote position, with a 20-hour workweek, flexible working hours and occasional overlap with the US team. There is potential for the role to evolve into a full-time position based on performance and company needs in 2-3 months.

If want to challenge yourself at a high-growth startup and make a difference for women's health please join us!

Responsibilities

• Leverage Looker to create interactive dashboards, reports, and visualizations that provide a holistic view of performance marketing and e-commerce metrics.
• Provide actionable insights to drive marketing strategy, optimize campaign performance, and improve customer acquisition and retention.
• Collaborate with marketing & retention teams to understand their data needs, own and prioritize the roadmap, and deliver tailored insights and recommendations.
• Analyze large datasets to identify trends, patterns, and anomalies in both performance marketing and e-commerce metrics.
• Data Governance - ensure the data is flowing seamlessly between the website and third party tools, troubleshoot is necessary.

Requirements

• Bachelor's degree in a quantitative field (e.g., Statistics, Mathematics, Business, or similar). Master's degree is a plus.
• 2+ years in a Marketing Data & Insights role.
• High proficiency with Looker and GA4.
• High proficiency with Excel and Big Query.
• Experience in e-commerce or consumer brands with a strong emphasis on customer acquisition and digital marketing.
• Knowledge of DTC Marketing Analytics, A/B testing; familiarity with Python or SQL is a plus.
• Strong data storytelling abilities, as well as the ability to articulate technical information to a non-technical audience.
• Inherent curiosity and analytical follow-through - you can’t help but ask “why?” and love using data and logic to explore potential solutions.

What We Offer

• You will work with a dedicated, highly-engaged, international team of professionals who are passionate about helping couples and individuals start their families
• We have a fast paced and collaborative work environment where we encourage open communication, ownership and independence
• In addition to competitive salary we offer performance-based bonus system based on OKR
• We provide professional development opportunities - training courses, workshops and seminars

Recruiting process

Step 1 ‘Screening call with HR’ - Step 2 ‘Assessment task’ - Step 3 ‘Interview with the Head of Growth’ - Step 4 ‘Final interview with CMO’