Trade Marketing Manager - Designer Toys & Collectibles

Our Team

Mighty Jaxx is the leading integrated future culture platform in Southeast Asia today. With a mission to supercharge future culture phygitally, Mighty Jaxx’s integrated platform empowers future pop culture brands with an end-to-end supply chain of digital and phygital collectibles, including artist development and incubation, proprietary IP operation, and providing global consumers access to new D2C experiences.

Mighty Jaxx partners with the greatest creative talents in the world, as well as top global brands such as Netflix, Formula 1, Hasbro, Toei Animation, Cartoon Network, Nickelodeon, Warner Brothers, Adidas, and many more to ship millions of phygital collectibles to over 90 countries worldwide.

We are proud to be an equal opportunity employer with a diverse, inclusive work environment and encourage our employees to bring their authentic, fun-loving, and high-energy selves to the workplace.

Your Role

The Trade Marketing and Events Manager will play a critical role in elevating Mighty Jaxx's presence in the Americas through strategic trade marketing initiatives and exceptional event execution. This role will manage relationships with key retail partners, ensure brand consistency across retail touchpoints, and oversee the planning and execution of major toys / collectibles events such as San Diego Comic-Con, New York Comic-Con, New York Toy Fair, and LA Previews. The ideal candidate will have a deep understanding of the US retail market, with bonus points for knowledge of the LATAM region and retail trends.

Responsibilities

Trade Marketing:

• Develop and implement trade marketing strategies to drive brand awareness and sales through retail partners in the Americas, and progressively in LATAM.
• Manage relationships with key retail partners, ensuring brand alignment and optimising in-store and online visibility.
• Collaborate with internal Singapore-based Creative and Marketing teams to develop retail marketing assets, including point-of-sale materials, promotional items, and digital content.
• Analyse retail performance data to inform trade marketing strategies and improve ROI.
• Identify new retail opportunities and partnerships to expand Mighty Jaxx's footprint in the Americas.

Event Management:

• Lead the planning, coordination, and execution of Mighty Jaxx's presence at major events, including San Diego Comic-Con, New York Comic-Con, New York Toy Fair, and LA Previews.
• Manage all aspects of event logistics, including booth design, product displays, staffing, and on-site activations.
• Collaborate with the marketing team to ensure event messaging aligns with broader brand initiatives.
• Develop post-event reports to assess success metrics and identify areas for improvement.

Collaboration & Communication:

• Work closely with the General Manager, Americas, to align trade marketing and event strategies with overall business goals.
• Partner with the global marketing team to ensure brand consistency and leverage global campaigns in local markets.
• Coordinate with the sales team to support retail promotions and product launches.
• Manage external vendors and agencies to deliver high-quality retail and event executions.

Requirements

• Prior experience in trade marketing, event management, or a related role, preferably within the collectibles, toy, or lifestyle product industries.
• Proven experience managing retail partnerships and executing large-scale events in the US.
• Strong project management skills with the ability to manage multiple priorities and deadlines.
• Hands-on experience in planning and executing both B2B and B2C events.
• Excellent communication and interpersonal skills, with the ability to build and maintain relationships with internal and external stakeholders.
• Knowledge of the US retail landscape is essential; familiarity with the LATAM market is a plus.
• Willingness to travel domestically and internationally as needed.

To apply, please send an updated copy of your resume to people@mightyjaxx.com

While we value all submissions, we regret that only shortlisted candidates will be contacted by our People team.

Benefits:

• Competitive salary and benefits package.
• Opportunity to work with a dynamic and passionate team in a fast-growing industry.
• A creative and inclusive work environment that encourages innovation.
• The chance to be part of a company that is shaping the future of collectible culture.