Senior Marketing Manager - Medical Devices

• Lead Strategic Marketing And Portfolio Growth Across Hong Kong
• Drive Product Launches, Market Access And Commercial Excellence

About Our Client

Our client is a globally recognized healthcare and medical technology organization with a strong footprint across Asia Pacific. Known for its innovative solutions that improve patient outcomes and healthcare delivery, the company continues to invest heavily in commercial excellence, product innovation, and talent development. Due to continued business growth, they are seeking a Senior Marketing Manager to lead strategic marketing initiatives and support the expansion of several key product portfolios in Hong Kong.

Job Description

Reporting to senior leadership, the Senior Marketing Manager will be responsible for shaping and executing the overall marketing strategy across multiple healthcare and medical technology portfolios in Hong Kong. The role will oversee the full product lifecycle, including portfolio planning, product launches, commercialization, market access strategies, pricing, tender management, and portfolio optimization. Working closely with Sales, Regulatory Affairs, Finance, Operations, and regional marketing teams, the successful candidate will identify growth opportunities, develop market expansion strategies, and ensure strong commercial execution.

You will leverage market intelligence, customer insights, and financial analysis to strengthen competitive positioning and drive portfolio performance. In addition, you will lead the planning and execution of marketing programs, medical education initiatives, and KOL engagement activities, while building strong relationships with healthcare professionals and key stakeholders. The position will also play a pivotal role in representing Hong Kong at the regional level, influencing broader business strategies and advocating for local market opportunities.

As a people leader, you will coach and develop a team of marketing professionals, foster a high-performance culture, and ensure cross-functional collaboration to achieve ambitious business objectives.

The Successful Applicant

The ideal candidate will possess a bachelor's degree in Business, Marketing, Life Sciences, Pharmacy, Biomedical Sciences, or a related discipline, coupled with at least eight years of marketing, product management, or business development experience within the medical device, healthcare, or pharmaceutical industry. You will bring proven expertise in strategic marketing, commercialization, portfolio management, and successful product launches, supported by strong business and financial acumen.

Candidates should demonstrate a strong understanding of the Hong Kong healthcare market, including public and private hospital environments, and possess experience working with healthcare professionals, surgeons, and key opinion leaders. Exposure to market access, tender management, pricing strategy, and regional stakeholder engagement will be highly advantageous. Prior people management experience, excellent communication and influencing skills, and the ability to balance strategic thinking with hands-on execution are essential. Experience within surgical devices, orthopaedics, capital equipment, robotic-assisted surgery, or related healthcare specialties would be considered a strong advantage.

What's On Offer

This is an outstanding opportunity to join a market-leading healthcare organization at a pivotal stage of growth and innovation. The successful candidate will enjoy significant exposure to regional leadership, ownership of high-impact strategic initiatives, and the opportunity to influence the future direction of multiple product portfolios. The company offers a collaborative and high-performing culture, flexible hybrid working arrangements, comprehensive healthcare and insurance benefits, performance-based incentives, career progression opportunities, and the chance to make a meaningful impact on patient care and healthcare outcomes across Hong Kong.

Quote job ref: JN-102026-7136613