Marketing Consultant

Freelance Gig: Social Media Consultant (2-Week Strategy + Systems Project)

MHG Events is hiring a freelance Social Media Consultant for a focused, 2-week engagement to overhaul both the strategy and backend systems of our social media across multiple brands.

We run some of NYC’s top food and culture brands — including festivals, food halls, and lifestyle platforms — and we need someone who can build a full 360° plan, covering both external presence and internal flow.

Scope of Work (Must Be Delivered Within 2 Weeks):

– Conduct full audit of current platforms (Instagram, TikTok, Facebook) across 5+ brands

– Deliver platform-specific strategies: tone, content mix, cadence, community building, and growth

– Recommend backend structure: team workflows, approval processes, asset management, posting schedules

– Map out deliverables: what should be posted, by who, how often, and through what tools

– Identify gaps in execution and suggest plug-and-play solutions (roles, freelancers, tools)

– Provide 2 short check-ins during implementation phase

This role is strategy-heavy but action-driven. If we like how you work, we’ll explore a monthly retainer for ongoing support.

What You Bring:

– Proven experience creating and implementing full-stack social strategies (content + operations)

– Experience with food, culture, events, or lifestyle brands preferred

– Comfortable working across multiple voices and visual identities

– Fluent in Asana, Airtable, Slack, Canva, Meta tools, etc.

– Bonus: Knowledge of newsletter workflows, content calendars, or paid social strategy

To Apply:

Email marco@maschospitalitygroup.com and info@maschospitalitygroup.com with:

– A short intro and summary of your experience

– 1–2 samples of past strategy docs or case studies

– Your flat rate for the 2-week scope

– Quick impressions after looking at:

@bronxnightmarket, @uptownnightmarket, @nylatinfoodfest, @foodessy, @luckycatskills