Regional Marketing Manager

MEXC (www.mexc.com) is one of the fastest-growing global digital asset exchanges by trading volume (Top 10 according to CoinMarketCap) and users (7 million and counting), serving a mission to empower people around the world to achieve financial success through crypto.

MEXC is known as the “gem hunter” in the crypto space and is the go-to listing partner for many high-growth crypto projects in their early stages.

Job Overview

We're looking for an experienced Regional Marketing Manager who brings strong PR instincts and a passion for storytelling.

This role is ideal for someone who can bridge global brand direction with local relevance, while leading public communications and regional campaigns that resonate with media, KOLs, and communities in the local markets.

Key Responsibilities:

• Localize and implement global marketing strategies tailored to your region.
• Develop and manage media resources, including paid media, earned media, arrange interviews, and handle press inquiries.
• Work closely with the HQ PR team to manage press releases, media kits, and speaking opportunities.
• Coordinate regional campaigns, AMAs, and online/offline activations in sync with product and BD teams.
• Collaborate with regional KOLs, influencers, and community leaders to amplify brand voice.
• Own the PR calendar for your region, monitor media sentiment, and handle basic crisis comms.
• Track marketing KPIs and report campaign results and regional insights regularly.

Job Requirements"

• 3+ years in marketing, with proven regional experience and strong media/PR background.
• Prior experience in crypto/Web3, fintech industries is a strong plus.
• Excellent communication and writing skills both in English and Korean.
• Proactive, detail-oriented, and able to work across time zones and teams.
• Experience with tools like Notion, HubSpot and X (Twitter) is a plus.