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MetalBear
MetalBear

Product Marketing Manager

Location

Remote restrictions apply
See all remote locations

Salary Estimate

N/AIconOpenNewWindows

Seniority

Manager

Tech stacks

Marketing strategies
Product marketing
Kubernetes
+19

Permanent role
5 days ago
Apply now

Key Responsibilities

Go-to-market:

  • Lead our paid strategy initiatives and collaborate with agencies to ensure successful campaign implementation.
  • Develop strong, compelling, and consistent messaging that resonates with our audience.
  • Build and optimize key marketing assets such as landing pages, use case pages, and competitor comparison pages to support campaigns and drive conversions.
  • Develop and execute launch plans for new features and product announcements.
  • Work closely with cross-functional teams to develop and execute strategies that drive product demand.

Conversion optimization:

  • Design and lead strategies and processes for conversion rate optimization.
  • Define prioritization frameworks to focus on high-impact initiatives.

Customer & market research:

  • Conduct research to understand customers’ pain points, needs, and desires, identifying where our products fit in the market.
  • Conduct customer and market analyses to obtain an understanding of the competitive landscape and help establish product differentiators.

Performance analysis:

  • Monitor and analyze data to assess the success of marketing strategies and adjust tactics accordingly.

Requirements

  • What we’re looking for
  • 3+ years in product marketing focused on developer audiences.
  • Experience with paid marketing channels and working with performance agencies.
  • Ability to turn technical concepts into clear, engaging messaging.
  • Strong understanding of marketing funnels, conversion tracking, and optimization.
  • Comfortable collaborating with product, engineering, design, and sales teams.
  • Excellent written and verbal communication skills.
  • Self-starter mindset with strong problem-solving skills.
  • Familiarity with cloud-native technologies and the Kubernetes ecosystem.
  • Familiarity with tools like PostHog, HubSpot, or similar.
  • Nice to have
  • Experience with open-source products or product-led growth (PLG) companies
  • Benefits
  • Work from home or anywhere in the world :)

About MetalBear

🔗Website
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