The Digital Marketing Development Manager at Mercury’s in-house marketing division is instrumental in spearheading front-end development and executing technical SEO strategies for our primary website, campaign landing pages, and various marketing projects. Managing a small team of developers, you will oversee the development and implementation of optimized code and components based on branded designs, enhancing user experience, driving web traffic, and boosting lead generation.

Geo-Salary Information

State specific pay scales for this role are as follows:

$92,154 to $166,210 (CA, NJ, NY, WA, HI, AK, MD, CT, RI, MA)

$83,776 to $151,100 (NV, OR, AZ, CO, WY, TX, ND, MN, MO, IL, WI, FL, GA, MI, OH, VA, PA, DE, VT, NH, ME)

$75,399 to $135,990 (UT, ID, MT, NM, SD, NE, KS, OK, IA, AR, LA, MS, AL, TN, KY, IN, SC, NC, WV)

The expected base salary for this position will vary depending on a number of factors, including relevant experience, skills and location.

Responsibilities

Oversee corporate website development, including UI/navigation/architecture changes, site maintenance, troubleshooting & error resolution, personalization, and tag management.
Collaborate continuously with our SEO agency to implement technical SEO efforts and content marketing strategies to improve organic traffic, brand awareness, and lead generation.
Utilize our content management system (CMS) to manage website content and architecture, create templates and components that adhere to Mercury’s branding and visual identity, supporting rapid and efficient deployment.
Engage with the CMS software company to be informed of ongoing enhancements that present new technology and design opportunities; manage enhancement development queue and deadlines.
Translate Figma designs and components into optimized code and graphics.
Oversee the implementation of A/B testing recommendations on landing pages.
Identify and resolve web accessibility issues to meet WCAG 2.2 standards.
Assist with evaluating and implementing new marketing technology software solutions.
Interface with the IT department and engineers as needed to address technical issues on products, services, domain allowlisting, or DNS matters related to the website.
Effectively manage, mentor and oversee the day-to-day responsibilities of two front-end developers.
Establish and manage clear workflows using shared dashboards to ensure team members know their responsibilities and deadlines.
Set up projects in Monday.com, develop schedules, and ensure that communication and pertinent files are stored in an organized manner for easy access.

Education

Qualifications

Minimum: Bachelor’s degree in web or software development, or a related field, or an equivalent combination of education and work experience.

Experience

Minimum:

5+ years of experience in front-end web development within a medium or large organization
5+ years of Content Management System experience
3+ years of SEO (best practices and technical implementation)
3+ years of translating Figma designs into functional and optimized front-end code
3+ years of leading a team of developers
Proven track record of collaborating with Brand/UI/UX designers and marketers

Minimum

Skills & Abilities:

Proficient with HTML, CSS, JavaScript/jQuery, GitHub
Content management systems (Crownpeak or HubSpot a plus)
Figma (dev mode, working with design systems, exporting code and images)
Strong project ownership, technical troubleshooting, and resolution skills
Identifying and resolving web accessibility issues (WCAG 2.1)
Familiarity with project management tools (Monday.com a plus)
Practical mindset with a focus on the end-user experience
Clear communication and leadership abilities
Strong attention to detail with an eye for design
Management style that aligns well within a tight-knit, fast-moving department
Self-motivated with the ability to work effectively within defined timelines
Good written and verbal communication skills
Experience with front-end library frameworks or design tokens is a plus
Marketing, design, or UX experience a plus

Preferred

Experience with Crownpeak or HubSpot content management systems

About The Company

Why choose a career at Mercury?

At Mercury, we have been guided by our purpose to help people reduce risk and overcome unexpected events for more than 60 years. We are one team with a common goal to help others. Everyone needs insurance and we can’t imagine a world without it.

Our team will encourage you to grow, make time to have fun, and work together to make great things happen. We embrace the strengths and values of each team member. We believe in having diverse perspectives where everyone is included, to serve customers from all walks of life.

We care about our people, and we mean it. We reward our talented professionals with a competitive salary, bonus potential, and a variety of benefits to help our team members reach their health, retirement, and professional goals.

Learn more about us here: https://www.mercuryinsurance.com/about/careers

Perks And Benefits

We offer many great benefits, including:

Competitive compensation
Flexibility to work from anywhere in the United States for most positions
Paid time off (vacation time, sick time, 9 paid Company holidays, volunteer hours)
Incentive bonus programs (potential for holiday bonus, referral bonus, and performance-based bonus)
Medical, dental, vision, life, and pet insurance
401 (k) retirement savings plan with company match
Engaging work environment
Promotional opportunities
Education assistance
Professional and personal development opportunities
Company recognition program
Health and wellbeing resources, including free mental wellbeing therapy/coaching sessions, child and eldercare resources, and more

Mercury Insurance is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by federal, state, or local law.

Pay Range

USD $92,154.00 - USD $166,210.00 /Yr.