Staff Product Marketing Manager

About Maze

Maze is the user research platform that helps companies build the right products faster by making user insights available at the speed of product development.

In most companies, research demand far exceeds supply. Time, cost, and lack of access to expertise hold teams back. In today’s AI-powered world, anyone can build a product fast. The real challenge? Deeply understanding user needs and building the right product. That’s where Maze comes in.

We believe companies shouldn’t have to choose between building fast and building right. Maze makes research accessible, intuitive, and fast so product teams can put user insights at the center of every decision.

Our platform enables researchers, designers, and product managers to quickly recruit participants, run studies autonomously, and surface insights that actually drive product decisions. Our AI capabilities automate the busywork and add depth and direction to the insights themselves.

That’s why Maze was recently named the #1 user research platform in UX Tools’ Design Tools Survey—and why we’re scaling fast across industries like B2B SaaS, e-Commerce, Financial Services, Retail, and Automotive, supporting world class customers such as Uber, Amazon, Atlassian, Anthropic & more.

Maze is a Series B company backed by top-tier investors (Felicis, Emergence & Amplify). We operate a global remote workforce driven by our core values.

About The Role

We're looking for a strategic and versatile Product Marketing Manager to shape how Maze shows up in the market. You’ll lead positioning, messaging, launches, and go-to-market alignment that sets the stage for growth and product adoption.

This role sits at the heart of our go-to-market engine. You’ll be both an operator and a storyteller - connecting product strategy with market dynamics, building narratives that resonate, and ensuring teams are equipped with the tools and context they need to succeed.

You’ll thrive here if you love owning end-to-end initiatives, enjoy hands-on collaboration, and want to make a foundational impact at a company reshaping an industry.

What You’ll Do

• Define and evolve positioning and messaging for core products, personas, and campaigns to ensure Maze stands out in a fast-moving category.
• Drive product launches from strategy through execution, including naming, narrative, packaging, and enablement.
• Translate market and customer insights into clear, differentiated messaging that influences buyers, influencers, and industry analysts.
• Partner cross-functionally with Product, Sales, Customer Success, and Revenue Operations to close feedback loops and align teams around GTM priorities.
• Collaborate with leadership and BizOps to refine our ideal customer profile (ICP), market segmentation, and buyer personas as we expand into the enterprise.
• Own GTM planning and rhythm, ensuring coordination between product roadmaps and customer-facing teams.
• Experiment with AI tools to streamline content workflows, speed up ideation, and scale strategic outputs across the team.

What You’ll Need

• 5+ years of experience in Product Marketing at B2B SaaS companies (start-up or growth-stage).
• Demonstrated success launching products, developing positioning, and enabling GTM teams in high-growth environments.
• Exceptional storytelling skills: strong narrative sense, excellent copywriting, and an eye for how messaging shows up visually.
• Systems-level thinking: ability to connect customer needs, product value, and market signals into a clear point of view.
• Operational acumen: comfortable managing GTM cadences, running cross-functional meetings, and owning key deliverables.
• Comfort with ambiguity and pace: you're resourceful, adaptable, and energized by solving big challenges with lean resources.
• Familiarity with AI and excitement about using it to work faster, smarter, and more creatively.

Nice to Have

• Experience in early- or mid-stage startups (Series A–C), particularly where resourcefulness was essential.
• Background or deep curiosity in the UX, product design, or user research space.

Inclusivity and Pay

At Maze, we are dedicated to building an equitable, inclusive, and authentic workspace. Unique and diverse perspectives are welcomed, and continuous growth is encouraged. We believe that people are more than their resumes, so if your past experience looks different than the criteria listed, we'd still love to hear from you. We appreciate and celebrate non-traditional life routes and encourage you to apply should you connect with a job description or the Maze culture.

Maze values transparency and it enables us to approach compensation equitably across the world. We are informed by data and regularly check our salary ranges (either United States or Rest of World) against other venture backed companies. Additionally, we are proud of our holistic and generous benefits offerings, included in every compensation package.

Your salary is dependent upon many factors, including years of experience, expertise, etc. During your first interview, you can expect to have an open conversation with your recruiter regarding your compensation expectations.

Why Maze is unique

• Early-stage startup: You will join an early-stage startup with less than 150 team members. This means you'll have the unique opportunity to directly impact success and help shape the future of Maze.
• Market disruption: We believe that the way companies build products is fundamentally broken and the user research market is ripe for disruption. For too long, companies have been forced to choose between rapid development without user insights or investing months into research before bringing products to market. But there's finally a groundswell building around a path forward that eliminates this compromise - and Maze is leading the charge.
• Product-market Fit: Maze is used by 100,000+ brands across 4,000 companies, from SMB to enterprises, and in the last fiscal year, we saw 6.5M questions answered, supporting 25K decisions

Benefits

• Health insurance with international coverage, vision, and dental: 100% of the team member premium paid

• For some locations, coverage options vary, please see our benefits pages for more information

• Free access to proper mental health care, unlimited virtual therapy sessions (with a human) and 24/7 access to resources

• Life and Disability Insurance, 100% of the team member premium paid

• Flexible time off

• Meaningful equity

• Company retreats, fully paid for by Maze

• New MacBook (laptop), paid for by Maze

• Paid Family leave: 16 weeks for birth or adoptive parents

• $500/month to be used for dependent health insurance coverage

• If you don't have dependents to add to your plan, you will still get access to this money to be used at your discretion to get the benefits that matter to you with our flexible a-maze-ing benefits - gym memberships, co-working spaces, food, travel, whatever!

• $1,500 remote work setup fund to ensure you can set up a productive work space

• Flexible work schedule where you manage your own working hours

• Monthly Bonus.ly points that are awarded to others to recognize teamwork, dedication and helpfulness - points can be cashed out for gift cards and more

• Virtual social engagements randomly throughout the year

• SWAG, we have some really cool swag

• Open, transparent culture that includes virtual: coffee chats, bi-weekly all-hands meetings, and more

Check out all of our a-maze-ing benefits here.

Outreach Notice

We understand you might be excited about the job you’re applying for, we are excited you are interested! However, please refrain from reaching out to our current team members on LinkedIn for referrals. Our policy is that referrals can only be provided by team members who personally know the candidate. With the high volume of interest in our roles, contacting our team members who are not involved in recruitment can be overwhelming. Additionally, please avoid submitting support tickets regarding your application, as our support team is not involved in the hiring process. Rest assured, our recruitment team is diligently reviewing all applications and will reach out directly if there is a match.