Omni-Channel Marketing Manager

Omni-Channel Marketing Manager – 2025 Growth and Community Focus

Location: Remote (World/Türkiye)

Department: Marketing

Employment type: Full-time, Consultant

About us

Maestra is a fast-growing, innovation-driven technology company building AI-powered tools for transcription, captioning, and subtitling to make content accessible worldwide. Our solutions serve creators, media companies, educators, and enterprises, helping them break language barriers and reach broader audiences with accuracy, speed, and scalability.

We are seeking a strategic, hands-on Omni-Channel Marketing Manager to own and scale our presence across established and emerging digital channels. This role combines community-driven engagement (including Reddit, niche forums, Discord, and beyond) with targeted campaigns, data-driven creative testing, and a human-first, AI-assisted approach to content creation.

If you can create impact in competitive spaces, engage authentically with communities, and drive measurable results while leading cross-functional growth efforts, you will thrive here.

What you will do:

Strategy and planning

Develop and execute an omni-channel growth strategy across social, search, community forums, content networks, and email or SMS.

Identify and prioritize high-ROI channels: Reddit, Quora, niche industry forums, LinkedIn, X, YouTube, TikTok, Instagram, and emerging 2025 platforms.

Create geo-targeted campaigns with messaging and creative tailored for specific markets.

Team collaboration and leadership

Partner with the CRO, email marketing team and content team, to align marketing initiatives with conversion optimization goals, ensuring a seamless path from acquisition to revenue.

Manage and mentor the Social Media Coordinator, overseeing platform strategies, content calendars, and engagement tactics in line with broader marketing goals.

Community and forum marketing

Lead authentic engagement in Reddit AMAs, subreddit discussions, and community threads to build trust and brand authority.

Participate in and moderate conversations on niche forums, Discord servers, Product Hunt, G2, Trust Pilot, and Slack communities.

Create content that feels native to each community and encourages organic sharing.

Performance marketing and measurement

Manage paid campaigns across Google Ads, with growth into Microsoft Ads, programmatic DSPs, and social ad platforms.

Track funnel performance and attribution using GA4, Mixpanel, MS Clarity, and similar analytics tools.

Improve conversion rates through CRO best practices, heatmapping, and session replay analysis.

SEO, content, and partnerships

Work with the SEO team to develop strategies and tactics, including semantic search optimization, AI-assisted content briefs, and EEAT-aligned strategies.

Build partnerships with influencers, industry leaders, and affiliate marketers.

Expand reach through syndicated content and work with the SEO team to build authoritative backlinks from targeted communities.

What you will bring:

• Five or more years in digital marketing with proven omni-channel execution experience.
• Demonstrated success in Reddit and forum-based engagement.
• Strong understanding of A/B and multivariate testing as part of a data-led creative process.Proven ability to collaborate with CROs and manage social media talent.
• Work closely with copywriters to create winning content across platforms
• Fluency in English, as Maestra is a global company

Tools and platforms you will use:

• Ad platforms: Google Ads, growing into Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads, Reddit Ads, Quora Ads, programmatic DSPs.
• Community engagement: Reddit, Quora, Discord, niche forums, Slack communities.
• AI and testing tools: OpenAI GPT-4/5, Anthropic Claude, Jasper, Copy.ai, VWO, Optimizely, etc.
• Analytics and optimization: GA4, Mixpanel, MS Clarity, Hotjar, SEMrush, Ahrefs.
• Project management: Asana, Trello, ClickUp, Notion.

Why join us:

• Direct influence on brand voice and growth trajectory.
• Work with a CRO and Social Media Coordinator to execute high-impact campaigns.
• A modern, human-first, AI-assisted approach to marketing.
• Flexible, remote-first culture with measurable impact.
• Competitive compensation and performance-based bonuses.