Marketing Lead

Bring Our Brand To Life Everywhere It Shows Up.

At Lynn Smith Media & Communications, we help leaders show up with confidence, clarity, and credibility in the media and in the boardroom. Our own marketing needs to reflect that same standard — consistent presence across appropriate channels and nothing falling through the cracks.

We’re looking for a Marketing Lead who takes the brand and positioning we have already built and executes it relentlessly across key channels — social media, newsletter, email, and articles. This is a heavy execution role: you’re in the social calendar, strategizing, scheduling and posting, editing video, and keeping every marketing project moving on time. You don’t wait for direction on the details — you see what needs to happen and drive it.

This is a leadership role with real ownership over execution. If you’re energized by running a marketing engine inside an entrepreneurial company with a dynamic CEO, this is your seat.

What You’ll Own

Marketing Strategy

• Execute the marketing channel plan across social media, website, email, and newsletter
• Own execution of the lead generation strategy
• Own vendor selection and management for marketing tools, platforms, and services
• Design the content strategy across all channels in alignment with our position and messaging pillars

Marketing Project Management

• Ensure all marketing projects — social, email, and articles — are completed on time
• Own the process and tracking system used to manage marketing projects, so status is visible and nothing is missed
• Identify and resolve blockers that put on-time delivery at risk

Marketing Channel & Content Execution

• Own newsletter creation including setup and distribution
• Own Forbes article creation and its distribution
• Own social media post development and creation based on the social calendar, including scheduling and posting
• Own research to support marketing strategy and content development
• Troubleshoot marketing tools and platforms to keep the marketing function running smoothly

What We’re Looking For

• Heavy hands-on experience running social media and marketing channels day to day, ideally in a professional services business
• Proven ability to take an existing brand and positioning and execute it consistently across social, email, and newsletter
• Experience managing marketing projects end-to-end, from planning through delivery, without things slipping
• Genuine comfort in the execution weeds — building the social calendar, scheduling and posting, editing video, writing and sending newsletters
• Strong project management instincts and a bias toward tracking status so nothing falls through the cracks
• Comfortable with ambiguity and energized by an entrepreneurial environment (not paralyzed by it)
• Bachelor’s degree required
• A genuine desire to work closely with and learn from an entrepreneurial leader
• Must be located in Ohio — this is a fully remote role with quarterly travel to South Carolina, Ohio and NYC as needed. Due to other team member proximity, we are only interviewing candidates who live in Ohio.

You’ll Thrive Here If You…

• Get energy from execution — shipping the post, the send, the edit
• Take ownership without needing every step spelled out
• Bring solutions to the table, not roadblocks
• Care about the details that make content and campaigns actually land
• See this role as a launchpad, not just a job

About Lynn Smith Media & Communications

LSMC is a boutique media and communications firm led by award-winning journalist and executive communications coach, Lynn Smith. We prepare CEOs and C-suite executives to communicate with confidence across media, live events, and high-stakes situations. Our team is small, our work is meaningful, and the people we hire genuinely shape our clients’ experience.

We are a fully remote team headquartered in South Carolina, which means we hire self-directed people who don’t need someone looking over their shoulder to do great work. Proximity may be virtual, but our standards and connection as a team are not.

We move fast, we hold high standards, and we take care of each other. If that sounds like your kind of place, we want to hear from you.