B2B Digital Marketing Specialist - Remote!

The salary for this role is £40k. The company isn't in a position to go above this amount.

About the Company

A leading financial modelling consultancy, this company provides cutting-edge solutions that help businesses make informed financial decisions. With a global client base, they specialise in delivering data-driven insights through innovative modelling techniques. Their team fosters a collaborative and growth-oriented environment, offering an exciting opportunity for a Digital Marketing Manager to drive their online presence and lead generation efforts.

About the Role

They are looking for a Digital Marketing Manager with expertise in HubSpot and WordPress to enhance their digital strategy. Reporting to the Marketing Director, you will execute impactful marketing campaigns targeting financial decision-makers worldwide.

Key Responsibilities

• Develop and implement marketing strategies to drive growth through HubSpot CRM, SEO, PPC, email marketing, and social media.
• Manage and optimise HubSpot campaigns, including email automation, landing pages, and lead nurturing.
• Oversee the company’s WordPress website, ensuring content is optimised for SEO and user engagement.
• Run and refine PPC campaigns across Google and LinkedIn Ads to maximise ROI.
• Monitor and enhance SEO rankings to improve organic traffic.
• Grow and manage the company's LinkedIn presence, crafting compelling content.
• Track and analyse marketing performance, providing insights for continuous improvement.

Key Requirements

• 2+ years of hands-on HubSpot experience (CRM, automation, email marketing).
• Proficiency in WordPress for content management and optimisation.
• Experience with SEO best practices and tools like SEMrush or Ahrefs.
• Strong analytical skills to track marketing performance and improve conversion rates.
• Excellent written and verbal communication skills.