Liquid HR is an established HR & Payroll Consulting firm providing unrivalled support and advice to small and medium-sized businesses. With a team of 30 Consultants Australia-wide, we’ve cemented our reputation as a leading HR and Payroll Business Partner, providing end-to-end client management.

Due to ongoing growth we are seeking a part-time (3 days) Digital Marketing Specialist to join our team. The role can be based anywhere in Australia.

Key Responsibilities:

1. Digital Marketing:

Strategy Development: Create and execute multi-channel digital marketing plans that align with company objectives.
Content Creation: Develop compelling and engaging content for different platforms such as blogs, social media, and email campaigns.
SEO/SEM: Implement and optimize strategies to increase website visibility on search engines, manage paid advertising campaigns, and monitor budgets.
Social Media Management: Oversee social media platforms, curate content, engage with followers, and track analytics.
Email Marketing: Design and manage email campaigns, segment lists for targeted messaging, and analyse open rates and conversions.
Performance Analytics: Utilize tools like Google Analytics, Google Ads, Facebook Insights, etc., to monitor, analyse and report on campaign performances.
Affiliate and Influencer Marketing: Collaborate with influencers and manage affiliate partnerships to amplify brand reach and credibility.

2. Website Management:

Ensure regular content updates and maintenance.
Optimise website for performance, mobile usage, and SEO.
Collaborate to ensure consistency in branding and user experience.

3. Design:

Create visual assets for online campaigns, web, and social platforms.
Adhere to brand guidelines while innovating visually appealing graphics.
Contribute to web design with a focus on user-centric experiences.

Experience/Skills:

Bachelor's degree in Marketing, Business, or a related field.
Certifications in Digital Marketing such as Google Analytics IQ, HubSpot Content Marketing, or Facebook Blueprint are considered a plus
5+ years of experience in digital marketing
Proven track record in executing successful digital marketing campaigns
Experience with B2B marketing
Proficient in multiple design, CMS, email marketing, social media
management, analytics and SEO tools.

If this role sounds like a good fit, then please apply now…