Product Marketing Manager

About the Company

We are a leading company in the esports industry, dedicated to delivering innovative products and experiences that engage and inspire gamers and fans alike. Our mission is to enhance the esports ecosystem through collaboration, creativity, and cutting-edge technology.

About the Role

We are seeking a highly motivated Esport Product Manager to lead the development, launch, and management of our esports products and initiatives. This role requires a combination of product management expertise, deep knowledge of the esports ecosystem, and strong collaboration skills with cross-functional teams.

Responsibilities

• Define product vision, strategy, and roadmap for esports products and platforms.
• Conduct market research, competitor benchmarking, and user analysis to identify opportunities in the esports space.
• Work closely with engineering, design, marketing, and business teams to deliver high-quality product features.
• Manage end-to-end product lifecycle, from ideation, development, launch, to performance tracking.
• Collaborate with esports partners, teams, and communities to enhance product adoption and engagement.
• Define and monitor key product KPIs (user engagement, retention, monetization, etc.).
• Stay up-to-date with esports industry trends, technologies, and consumer behaviors.

Qualifications

• Bachelor’s degree in Business, Marketing, Computer Science, or related field.
• Minimum 3–5 years of experience in Product Management, ideally within esports, gaming, or digital products.
• Strong knowledge of the esports ecosystem (games, tournaments, streaming platforms, communities).
• Proven track record in managing product lifecycle and delivering successful digital products.
• Excellent communication and stakeholder management skills.
• Data-driven mindset with experience in analytics and KPI measurement.
• Ability to manage multiple projects and work in a fast-paced environment.

Preferred Skills

• Experience working with game publishers, esports organizations, or streaming platforms.
• Familiarity with monetization models in gaming/esports (in-app purchases, subscriptions, sponsorship).
• Passion for esports and active involvement in gaming communities.