Digital Marketing Manager β Leonard Financial Solutions
π Remote | Full-Time
About Us:
Leonard Financial Solutions is dedicated to helping pre-retirees and retirees navigate the complexities of retirement planning. We specialize in retirement income strategies, Medicare, Social Security planning, tax-efficient strategies, and estate planning. As we continue to grow, we are looking for a Digital Marketing Manager to take our online presence to the next level and help us reach more high-net-worth individuals over 60.
Who Weβre Looking For:
We need a results-driven, creative digital marketer who excels at lead generation, ad management, SEO, and content creation. If you have experience targeting high-net-worth individuals (assets over $1M) and are skilled in running data-driven campaigns, we want to hear from you!
Key Responsibilities:
- Facebook Advertising: Create and manage high-converting Facebook ad campaigns targeting seniors over 60 with $1M+ in assets.
- Ad Copy & Script Writing: Develop compelling ad copy and video scripts for Facebook, YouTube, and other platforms.
- Daily Campaign Optimization: Monitor, test, and adjust ad campaigns for maximum ROI.
- Website Management: Oversee website performance, update content, and ensure seamless user experience.
- SEO & Content Creation: Write and optimize blog posts, landing pages, and educational content to drive organic traffic.
- Social Media Management: Manage and grow our presence across Facebook, Instagram, LinkedIn, and YouTube.
- Email Marketing: Create and send email campaigns using Levitate to engage and nurture leads.
- Video Content Strategy: Plan, create, and post engaging video content to grow our YouTube, Instagram, and Facebook audiences.
- Analytics & Reporting: Track campaign performance and provide insights to optimize marketing efforts.
Preferred Qualifications:
- 3+ years of experience in digital marketing, preferably in financial services, insurance, or retirement planning.
- Strong expertise in Facebook Ads Manager and paid social media advertising.
- Experience with SEO, Google Ads, and website management (WordPress or similar).
- Proven ability to write persuasive copy and scripts for ads, emails, and blog content.
- Experience managing social media accounts and growing a following.
- Familiarity with Levitate or similar email marketing platforms.
- Video creation and editing experience is a plus!
Why Join Us?
- Competitive salary with performance-based bonuses.
- Opportunity to lead and shape our digital marketing strategy.
- Work remotely with flexibility.
- Be part of a fast-growing, mission-driven company helping retirees secure their financial future.
π‘ Interested? Apply Now!
If you're ready to help us scale and generate high-quality leads, apply today! Please send your resume and a short cover letter highlighting your relevant experience.