Senior Director, Marketing - Remote

Lensa is a career site that helps job seekers find great jobs in the US. We are not a staffing firm or agency. Lensa does not hire directly for these jobs, but promotes jobs on LinkedIn on behalf of its direct clients, recruitment ad agencies, and marketing partners. Lensa partners with DirectEmployers to promote this job for Experian. Clicking "Apply Now" or "Read more" on Lensa redirects you to the job board/employer site. Any information collected there is subject to their terms and privacy notice.

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realize their financial goals and help them save time and money.

We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more industry segments.

We invest in people and new advanced technologies to unlock the power of data. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 22,500 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.

Reporting into the Chief Marketing Officer of Experian Marketing Services, you will manage a high-performing team of marketers supporting Experian's platforms, data and identity products and services. You will lead core messaging and content creation, oversee go-to-market and launch strategies and activities including all training, and enablement. You will be a strategic partner for product, sales and the wider marketing function. You will represent the voice of the market by understanding customer problems, the competitive landscape and summarizing that into positioning, product packaging and enablement activities.

You have a commanding understanding of marketing, advertising and marketing technology landscapes, with direct experience in product marketing, partner channels, strategy, strategic development or strategic sales.

You will report to the Chief Marketing Officer. This is a remote position.

You'll Have Opportunity To

• Own product and partner messaging that clearly communicates value to targeted market segments across multiple channels
• Lead the development and upkeep of content assets, including pitch decks, case studies, product sheets, videos, and whitepapers
• Create cross-channel marketing strategies that drive pipeline growth and revenue
• Define packaging and commercialization strategies to simplify the customer buying experience
• Collaborate with sales, product, marketing, and external partners to execute marketing programs efficiently
• Integrate customer, competitive, and industry insights into win/loss analysis and new product business cases
• Guide jargon-free messaging that makes complex topics simple and accessible
• Manage and mentor a team, overseeing resource allocation and departmental priorities
• 12+ years in product marketing, solutions marketing, strategy or related field
• 8+ years directly managing a team
• Experience in B2B marketing, preferably in AdTech, SaaS, marketing services, marketing analytics or marketing technology
• Experience working with technical or complex products as a trusted partner to both product and sales teams
• Experience scoping and implementing AI within marketing processes
• Experience navigating and driving success against goals
• Experience communicating at all levels of the organization and managing complex programs

Benefits/Perks

• Great compensation package and bonus plan
• Core benefits including medical, dental, vision, and matching 401K
• Flexible work environment, ability to work remote, hybrid or in-office
• Flexible time off including volunteer time off, vacation, sick and 12-paid holidays
• Explore all our exciting benefits here: https://yourexperianbenefits.com/cand-index.html

Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's people first approach is award-winning; World's Best Workplaces™ 2024 (Fortune Top 25), Great Place To Work™ in 24 countries, and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.

Our compensation reflects the cost of labor across several U.S. geographic markets. The base pay range for this position is listed above. Within this range, individual pay is determined by work location and additional factors such as job-related skills, experience, and education. You will be also eligible for a variable pay opportunity.

Experian is proud to be an Equal Opportunity Employer for all groups protected under applicable federal, state and local law, including protected veterans and individuals with disabilities. Innovation is an important part of Experian's DNA and practices, and our inclusive workforce allows everyone to succeed and bring their whole self to work. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

If you have questions about this posting, please contact support@lensa.com