Marketing Development Specialist - VIANT (BASF-Chemetall)

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Now Hiring! Marketing Development Specialist - VIANT (ECT-Chemetall)

Come create chemistry with us!

BASF/Chemetall, is the Surface Treatment global business unit of BASF’s Coatings division, operating under the Chemetall brand, and a leading supplier of applied surface treatments worldwide. At BASF/Chemetall, we develop and manufacture tailor-made technology and system solutions for applied surface technology. Our products protect metals from corrosion, facilitate forming and treatment, prepare parts optimally for the painting process and ensure excellent coating adhesion. Our technologies and products are used in a variety of industries and end markets such as automotive, aerospace, aluminum finishing and metal forming.

The chemical treatment of metal surfaces is BASF/Chemetall core competence. The focus of our worldwide activities is on the development and implementation of customized technology and system solutions for surface treatment.

We are looking for a Marketing Development Specialist, VIANT to join our Business Development Team; this is a remote position based in the U.S., preferably in the Northeast, Southeast, Midwest, or West South Central area.

The Marketing Development Specialist is responsible for identifying, coordinating, and obtaining required approvals as an enabler to grow the business. The Marketing Development Specialist will be viewed as having a firm understanding of his/her market potential and industry trends. This individual will identify prospective customers and markets for Chemetall’s VIANT, New Coating Technology, and lead the sales acquisition process from initial contact through evaluation and testing to ongoing customer retention.

While technical support resources will be available, it is the Marketing Development Specialists strong balance between sales and technical skills that will establish the front line of customer support and troubleshooting as well as the focal point for the accumulation of field application expertise. Technical skills include coordinating audits, sales presentations, product recommendations, process start-ups, troubleshooting problems, creating presentations and training materials.

Marketing support includes internal and external promotion of VIANT, as well as development and reporting of market share and value potential. Marketing tools include, but are not limited to, conference paper presentations, brochures and other printed collateral, on-line advertising and social media.

As a Marketing Development Specialist - VIANT (ECT-Chemetall), you create chemistry by...

• Develop a plan to meet sales budget annually.
• Working with the Sales teams, ensure a robust opportunity list to meet annual sales budget.
• Provide leadership and support to Technical Sales Representatives throughout the sales cycle.
• Regularly track and report progress on the opportunities.
• Support Sales team with presentations to key/qualified prospective customers.
• Assist in the coordination of field trials and start-ups at key/qualified prospective customer locations.
• Provide direct as well as supporting efforts to obtain customer approvals as needed to grow the business.
• Provide or coordinate technical support to Technical Sales Representatives and customers.
• Provide training to the Sales Team and end users (customers).
• Coordinate on-going audits of key accounts, intimately know key customer accounts.
• Maintain contact and report activity with key personnel and all strategically important accounts.
• Provide input for advertisements, articles, success stories, market strategy, and websites.
• Assist in the launch and promotion of new technologies and product approvals/specification requirements.

If you have...

• B.S. Degree in Chemistry, Engineering, Business and/or Marketing, technical degree preferred.
• Prior industrial, technical and marketing experience, including a minimum of 5 years’ experience in surface treatment or protective coatings with strong applications experience; knowledge of paint formulation and application or alternative finishing operations such as e-coat or autophoretic coating preferred.
• Experience in the innovation process of identifying potential markets and customers suitable for the new technology is strongly preferred.
• Ability to clearly define and quantify the value proposition as well as use that information to market the technology through various channels.
• Excellent communication skills both verbal and written.
• Proficient with the following: analytical skills, business acumen and management skills, and team leadership.
• Profficient with Microsoft Word/Excel/PowerPoint/Outlook.

Create your own chemistry with you@BASF

At BASF, you will have the chance to do meaningful work towards building a more sustainable future. In addition to competitive compensation and benefits, BASF provides you with access to a wide range of elements to help you be your best. It’s what we call you@BASF . We are committed to providing benefits, programs, and opportunities that support our employees’ overall well-being, personal growth, and a safe, collaborative, and inclusive work environment.

Just Some Of The Many Benefits We Offer Include

• Flexible work arrangements whenever possible
• Highly competitive retirement savings plan with company match and investment options
• Well-being programs that include comprehensive mental health support for you and your household family members
• Family forming benefits (fertility, adoption and surrogacy reimbursement, maternity/parental leave, and more)
• Back-up child and elder care with discount programs for families of all ages and stages
• Mentoring and career development opportunities that allow you to share, learn, and thrive
• Matching gifts program that allows you to deepen the impact of your contributions to qualified charities.
• Employee crisis support for when the unexpected happens
• Access to our BASF wine cellar, employee discounts, and much more!

About Us

As one of the largest chemical companies in North America we have been finding solutions for your everyday needs and addressing the most complex economic, environmental, and sustainability challenges for more than 150 years!

At BASF we empower our employees with the tools, guidance and opportunities they need to advance and succeed in work and life. Giving you the support you need to be your best and fulfill your personal ambitions is what helps us create chemistry. After all, our success is linked to yours. Whatever path you envision, BASF is a great place to build a rewarding, successful career.

Belong to Something Bigger. #belongatBASF

Privacy statement

BASF takes security & data privacy very seriously. We will never request financial information of any kind via email, private text message or direct message on any social medial platform or job board. Furthermore, we will never send a candidate a check for equipment or request any type of payment during the job application process. If you have experienced any of the above, please contact myhr@basf.com to report fraud.

Pay transparency

BASF is committed to pay transparency practices. The competitive Pay Range for this role is $160,000-$185,000 USD. Actual pay will be determined based on education, certifications, experience, and other job-related factors permitted by law.

Equal employment opportunities

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, age, citizenship, color, religion, sex, marital status, national origin, disability status, gender identity or expression, protected veteran status, or any other characteristic protected by law.

Applicants must be currently authorized to work in the United States on a full-time basis.

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