Marketing Strategist

Company Description

Creators Collective is a leading Marketing & Advertising US-based remote agency that helps businesses achieve performance-driven results. We specialize in crafting ads that make people click, funnels that convert, and systems that increase our clients' sales and revenue. We are looking for a savvy Marketing Strategist leader to be the leader of our next POD. This is a senior position that should have a good background in paid media ads (social and PPC), handling client-facing roles, project managing, CRO, and a good idea on how to improve clients' results.

Role Description

This is a full-time on-site role for a Marketing Strategist. The Marketing Strategist will be responsible for developing and implementing comprehensive marketing strategies, conducting market research, and ensuring effective communication across various channels. The role involves creating data-driven strategies to reach target audiences and collaborating with different teams to ensure brand cohesion and growth.

Qualifications

• Strategic Campaign Development
• Experience crafting cross-platform marketing strategies aligned with client goals and KPIs (FB, Google, TikTok, SEO).
• Media Buying Mastery
• Proven track record launching, scaling, and optimizing lead-gen campaigns with a positive ROAS.
• Knowledge in metric reading and understanding
• Fluency in Blended ROAS, CPSQL, CPA, Conversion Rates.
• Funnel Analysis
• Understanding of cold-to-hot funnel stages, ad-to-lead and lead-to-booked breakdowns.
• Creative Direction
• Ability to guide hooks, angles, formats, and iterate based on winning creatives.
• Cross-Team Leadership
• Collaborative mindset to align with sales, fulfillment, and creative teams.
• Time Management
• Speed to take action and delivery of strategic for new clients

Copywriting

• Capable of drafting or critiquing high-converting copy for ads and landing pages.

Nice to Have

• CRM + Automations Experience
• Experience with platforms like GoHighLevel, HubSpot, ActiveCampaign for lead nurturing.
• Project Management Tools
• Familiar with Monday.com, ClickUp, or Trello for internal workflow efficiency.
• Advanced Analytics
• Familiarity with MotionApp, Looker Studio, Data Studio for deeper reporting.