Marketing and Advertising Copywriter - EN language

At lastminute.com, we live for the holidays. We are the European Travel-Tech leader in Dynamic Holiday Packages. With technology, we turn spontaneous thoughts into meaningful experiences, helping people travel the world

Job Description

We are looking for a creative and versatile Marketing & Advertising Copywriter to join our team of around 1,700 people worldwide to help us power up the traveller's journey for millions of holidaymakers.

If you love crafting compelling messages, shaping brand voice, and working across multiple formats—from digital integrated campaigns and paid ads to social media and CRM—this role is for you.

But there’s more: beyond pure marketing, you'll also collaborate closely with the wider Copy & Localisation team, helping to adapt and localise content for different markets, ensuring consistency, tone, and cultural relevance across touchpoints.

The job in brief:

Job Title - Marketing and Advertising Copywriter - EN language

Working model - hybrid from Madrid/ full-remote from Spain

Team - you will join the Content & Creative within the Engagement department.

Level - Professional, reporting to: Senior Copywriter

Location - Madrid, Spain

Contract - Permanent full-time 36 h/week

What your impact will be:

• Create persuasive, value-driven copy for multi-channel campaigns (email, display, push, social) to boost performance.
• Optimise content across touchpoints (landing pages, CRM, microcopy) to improve engagement and conversions.
• Adapt and localise content for different markets, ensuring both consistency and local relevance.
• Collaborate with cross-functional teams to deliver scalable messaging that enhances the customer journey.

Qualifications

Your expertise:

• 2+ years of experience as a Marketing/Advertising copywriter with a portfolio focused on digital campaigns.
• Native-level English, with outstanding grammar and stylistic instincts.
• Proven ability to write short, snappy, and effective copy across formats.
• Experience working in international/multi-market environments is a plus.
• A keen eye for tone of voice, detail, and brand storytelling.
• Comfortable working cross-functionally and managing multiple projects.
• AI experience focused on scalability, templates, and quick go-to-market.

Desirable:

• Knowledge of SEO, UX writing or localisation workflows is a bonus
• Good knowledge of Italian and/or Spanish for translation/transcreation purposes.

Additional Information

Perks of working with us:

How we work together:

• An inclusive, friendly, and international environment (you’ll be working with colleagues from +10 countries and over 48 nationalities)
• Shorter working week (36h as full time), with a half working day on Fridays
• Flexible start and end of the working day
• Possibility to work from anywhere for a period of time per year defined according to local regulations

How we learn together:

• Fri-Yays: half a day on Friday morning with a no-meeting mandate and dedicated to deep work, personal growth, learning and training and/or focus time.
• Professional and managerial skills development training paths, access to e-learning platforms such as O’reilly, Udemy, Coursera (depending on the department), and to our internal platform offering bespoke training content

Other perks:

• 2 paid days off per year for volunteering purposes
• Occasional social events to foster connections among colleagues
• Travel industry discounts and flash exclusive staff fares
• We support our employees through life's significant moments with leave options (e.g parental responsibilities, marriages, bereavements, relocations, etc.) in line with local laws.

Wish you were here? We do, too!

Selection process steps*:

• HR interview online (30 minutes)
• 1st interview online (Manager): soft skills + technical knowledge
• Offline practical case
• 2nd interview online (Manager and Team)
• Final interview
• Offer extended

(*Please note the process can slightly vary. The recruiter in charge will share more details when setting up the interview)

Our commitment to celebrate diversity and generate belonging

At the heart of our culture is a commitment to inclusion across race, gender, age, sexual orientation, religion, gender identity or expression, and accessibility. We strongly believe in an equal opportunity space, which is welcoming and celebrates the uniqueness of everyone who works here. We value different lived experiences and respect viewpoints, as we know unicity drives innovation. We want to make sure our people reflect the communities across the world we help travel.

Eligibility criteria:

By submitting your information and application, you confirm that you are legally authorised to work in the country of employment and that you do not require visa sponsorship to obtain employment visa status.