Senior Performance Marketing Manager, Global Paid Social & Mobile UA

For our client, we are seeking a Senior Performance Marketing Manager, Global Paid Social & Mobile UA to join the team of a leader in the Finance & Insurance space.

This role will shape and execute a global paid social and mobile user acquisition strategy, with a strong focus on efficient growth and measurable business impact. You will lead testing across creative and bidding approaches, partnering closely with Data Science, Product Marketing, Engineering, and external media and measurement partners. The position calls for a balance of hands-on channel expertise, analytical rigor, and cross-functional influence in a fast-moving B2C environment.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $170,765 – $200,900 annually

Responsibilities

• Develop global strategy and execution for paid social and mobile user acquisition
• Implement rigorous testing across creatives and bidding strategies to drive efficiency
• Collaborate with Data Science to design experiments linking performance to business outcomes
• Manage relationships with ad platforms and mobile measurement partners for growth
• Create and maintain dashboards for performance visibility and insights reporting
• Work cross-functionally with diverse teams including Product Marketing and Engineering

Qualifications

• 5+ years of performance marketing experience, focusing on paid social and mobile user acquisition
• Strong record of managing large ad budgets and improving acquisition efficiency
• Technical experience with LLMs and no-code automation tools for marketing workflows
• Proficient in data analysis using BI tools like Looker and Tableau
• Expertise in mobile measurement techniques including SKAN and AppsFlyer
• B2C experience required, especially in fintech or related industries
• Strong collaboration and communication skills to influence stakeholders

Benefits

• Medical, dental, and vision insurance
• 401(k) with company matching
• Equity and bonus eligibility based on performance

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.