For our client, we are seeking a Segment Marketing Senior Advisor - Medicare Advantage to join the team of a leader in the Finance & Insurance space.
This role will own strategic growth marketing efforts for Medicare Advantage, with a strong focus on direct-to-consumer acquisition and channel performance. The position will partner closely with cross-functional stakeholders to turn market and application data into action, helping shape campaigns that drive enrollment and support growth targets. It will also provide executive-ready insights and recommendations that inform decision-making across the organization.
Location: Remote - US based candidates only, no visa sponsorship available
Compensation: $102,000 – $184,300 annually
Responsibilities
- Develop and execute growth strategies for Medicare Advantage marketing
- Drive direct-to-consumer initiatives through DRTV and digital channels
- Optimize channel performance to boost member acquisition
- Collaborate with cross-functional teams to align organizational goals
- Translate data insights into strategic recommendations for executive leadership
- Monitor application and call volume to meet growth targets
Qualifications
- Bachelor’s degree in a relevant field and 8 years of marketing experience, or a Master’s degree with 6 years of experience, or 12 years of marketing experience overall
- Experience leading multi-channel marketing campaigns from strategy through execution
- Deep knowledge of marketing strategies and member acquisition processes
- Strong understanding of healthcare marketing regulations and enrollment requirements
- Advanced analytical skills for interpreting complex data into actionable insights
- Proven ability to communicate effectively with executive teams
- Exceptional leadership capabilities and stakeholder management experience
Benefits
- Health and wellness benefits
- 401(k) and pension plans
- Paid time off and paid parental leave
- Disability and life insurance options
- Employee assistance programs and paid holidays
- Tuition reimbursement and additional incentives
Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.