Associate Director, Patient Marketing & Engagement

For our client, we are seeking a Associate Director, Patient Marketing & Engagement to join the team of a leader in the Pharmaceuticals & Biotech space.

This role will shape and execute patient-centered marketing initiatives that strengthen disease awareness, improve engagement, and support a differentiated brand presence in a highly regulated environment.

The position will partner closely with Legal, Regulatory, Medical Affairs, and global stakeholders to ensure patient-facing communications are compliant, relevant, and impactful.

You will also translate patient journey insights into action, manage agency partners and budgets, and help mentor junior marketers while keeping the patient voice at the center of the work.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $130,000 – $155,000 annually

Responsibilities

• Support the brand indication lead in shaping and executing patient-focused marketing strategies
• Design and implement omnichannel strategies for personalized patient communications
• Lead disease awareness initiatives and build relationships with patient communities
• Translate patient journey insights into actionable marketing strategies
• Collaborate with Legal, Regulatory, and Medical Affairs for compliance in patient-facing materials
• Align with global partners for conferences and co-branded initiatives
• Manage agency partners and budgets to deliver effective marketing tactics
• Represent the voice of patients and mentor junior marketing team members

Qualifications

• Bachelor’s degree in Science, Marketing, or Business; advanced degree preferred
• 5+ years of pharmaceutical or biotech marketing experience, preferably in rare diseases
• Experience with brand launch and patient advocacy collaboration
• Strong project management and organizational skills
• Solid understanding of regulatory and compliance requirements in patient marketing
• Ability to work independently in a fast-paced environment with competing priorities
• Collaborative mindset with a focus on empathy and patient needs

Benefits

• Comprehensive benefits package including health and retirement savings plans
• Eligibility for short-term and long-term incentive programs

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.