At Kyra, we’re leading the creator marketing revolution—driving the creator economy with cutting-edge technology and bold creativity. More than just an agency, we’re an AI-powered platform empowering creators to turn their passions into thriving careers. Trusted by global brands like H&M, Nike, Prime Video, Polaroid, and Kiehl’s, we’re scaling rapidly with a dedicated team of 50. Together, we transform bold ideas into content that truly resonates with audiences around the world 🚀

With $15 million in Series A funding, we launched the Kyra Platform—a revolutionary platform that’s reshaping the creator economy. It’s where creators build their networks, earn, and thrive, while brands gain access to a high-impact marketplace for trendsetting, high-ROI campaigns. Curious about what we do? Check out our latest success stories here 👀

The Role

We’re looking for a Strategist to join our growing Strategy & Insights team—someone who blends cultural curiosity with strategic clarity. In this role, you’ll lead creator-first campaign strategies from insight to execution: uncovering trends, shaping content direction, defining KPIs, and identifying opportunities for creative and performance optimizations.

You’ll work cross-functionally with sales, paid, and execution leads, confidently presenting your thinking to both clients and internal teams. This is a role for someone who thrives at the intersection of strategy, creativity, and performance—able to flex across insight, storytelling, and real-time problem solving.

📝 What You’ll Do

Collaborate across sales, paid media, and execution teams to ensure alignment
Lead campaign strategy from initial research through post-campaign optimizations
Craft strategic proposals and lead client-facing presentations
Conduct quantitative and qualitative research, distilling insights into actionable strategy
Define KPIs and measurement frameworks aligned to brand goals
Outline creator strategy and sample talent using Kyra’s proprietary tools
Write inspiring, insight-led creative briefs and POVs that shape content direction
Monitor performance during and post-campaign to recommend campaign optimizations
Evolve internal frameworks, mentor junior strategists, and contribute to new business
Contribute to trend decks, industry reports, and thought leadership materials that elevate Kyra’s market presence

✅ You Bring

7+ years in brand strategy, influencer marketing, or digital/social planning (brand in-house preferred)
Deep knowledge of Gen Z, cultural trends, and influencer ecosystems
Strong written and verbal communication—able to turn insights into compelling narratives
Comfort with tools like social listening, digital ethnography, and platform analysis
Confidence in managing multiple projects and navigating ambiguity
Experience with direct reports and/or mentoring junior to mid-level team members
A proven ability to work independently, prioritize, and self-manage

🤝 The Kyra Fit

We hire people who bring our values to life:

Simplicity → You communicate clearly, cut through noise, and make ideas stick
Speed → You move fast without sacrificing quality, and pivot when needed
Growth Mindset → You seek feedback, stay curious, and constantly sharpen your thinking
Step Up → You take ownership, lead conversations, and elevate the team around you

✨ Perks & Benefits