KnowledgeCity has been a leader in the E-Learning industry for over 15 years, offering a vast library of studio-produced online training courses and a powerful Learning Management System (LMS). We provide measurable results and strong ROI for organizations looking to enhance workforce development, compliance training, and professional skills programs. Our mission is to help companies worldwide meet their training goals efficiently while fostering a culture of continuous learning.

We are seeking a Marketing UX/UI Designer to elevate the user experience and visual impact of our marketing website and landing pages. This critical role will focus on designing intuitive, visually engaging, and conversion-optimized experiences that reflect our brand and drive measurable marketing outcomes. You will work closely with marketing, design, and development teams to ensure every visitor journey is seamless, impactful, and aligned with our growth and engagement goals.

Position Overview:

As the Marketing UX/UI Designer, you will own the end-to-end user experience and interface design for KnowledgeCity’s public-facing marketing assets. You will research, design, and iterate on website architecture, page layouts, interaction flows, and visual components to optimize both usability and visual engagement. Your work will directly impact demand generation, customer engagement, and brand credibility by creating experiences that are user-centered, beautifully designed, and strategically aligned with conversion goals.

The ideal candidate is a user-obsessed, visually driven designer with experience optimizing marketing websites and landing pages for B2B or SaaS organizations. You should be equally comfortable conducting user research, wireframing and prototyping, designing high-fidelity interfaces, and collaborating cross-functionally with marketing and development teams.

Responsibilities:

Research and understand user needs, behaviors, and motivations to inform UX/UI strategies for the marketing website and landing pages.
Design and optimize website architecture, page layouts, and navigation flows to improve usability, engagement, and lead conversion rates.
Create high-fidelity designs, visual components, and prototypes that align with brand guidelines and enhance the site’s visual impact.
Collaborate closely with marketing, design, and development teams to ensure cohesive brand presentation and achievement of marketing goals.
Conduct usability testing, analyze site performance data, and gather user feedback to drive continuous UX/UI improvements.
Ensure all marketing web assets are fully responsive and meet accessibility standards.
Support marketing campaigns by designing optimized landing pages for product launches, events, and promotions.
Maintain UX/UI documentation, including component libraries, style guides, and site maps.
Champion user-centered design principles and advocate for best-in-class UX/UI practices within the marketing team.

Required Experience and Qualifications:

3+ years of experience in UX/UI design, with a strong focus on marketing websites, landing pages, and conversion-driven experiences.
Proven track record of designing user-friendly, visually polished, responsive websites and landing pages that drive measurable marketing results.
Strong understanding of UX principles, web accessibility, responsive design, and visual branding.
Proficiency in design and prototyping tools such as Figma or similar.
Experience in a SaaS and/or B2B marketing environment is highly preferred.
Experience working closely with marketing teams, developers, and graphic designers in a cross-functional environment.
Data-driven mindset with experience using tools like Google Analytics, Hotjar, or similar to inform design decisions.
Excellent problem-solving skills, attention to detail, and strong communication skills.