Insurance Marketing Analyst

Feel Good About Doing Good

The Knights of Columbus is a tax-exempt Catholic fraternal benefit society that provides financial security to members and their families through our life insurance, long-term care insurance, disability income insurance, investment and annuity products. Charity is at the core of our missions: our profits are donated to help those in need and to support our faith - $1.73B over the past ten years.

While we have many employees who are not Catholic, we follow the Church’s teachings in our investment strategies and our employee benefits. As part of our religious mission, we support the pro-life cause by contributing to the March for Life and pregnancy resource centers, we oppose assisted suicide and euthanasia, we are evangelists for the Catholic faith, and we help Christians who are facing religious persecution in the Middle East. We all work together to support our two million members as they volunteer to help others in their parishes and communities around the world.

Share Your Talent. Live Your Purpose.

We are a growing and purpose-driven community of professionals. Join us to discover how you can meet your goals and ours!

Overview

The Insurance Marketing Analyst will play a vital role in assisting with the development and implementation of the insurance marketing campaigns and initiatives. This role will assist in promoting the Knights of Columbus insurance programs through a multitude of platforms and activation channels. Under the guidance of the Manager of Insurance Marketing, the Insurance Marketing Analyst will manage complex projects with multiple stakeholders and tight deadlines. Exceptional interpersonal skills required to mobilize resources, collaborate with internal creative partners and compliance officers.

Core Responsibilities

• Responsible for the daily operations of the Agent Supply Store (a key marketing platform for Knights of Columbus), ensuring the platform is regularly updated and all available capabilities are utilized to the fullest while maintaining a close relationship with vendor partners.
• Maintain inventory of the Agent Supply Store to ensure all assets are up to date, removing any assets that are expired or out of compliance while working to continuously improve process, production, and efficiency of Agent Supply Store in support of the field force and marketing department.
• Accountable for reviewing feedback from the field force regarding available assets, reporting on the gaps they identify in order to determine if there is a marketing need.
• Strategize to improve the overall marketing experience for the field force.
• Mobilize project resources and competently communicate goals and milestones to stakeholders.
• Regularly report out on progression and status to stakeholders, providing detailed analysis of platform performance.
• Assist in maintaining the Agent Co-Op program. Tasks may include reviewing insurance marketing forms, invoices, copy of ads and copy of payment submitted by agent/agency.
• Partner with Director of Insurance Marketing and members of the greater Marketing and CX team to understand goals, scope and timing of projects and play an integral role on deliverables within campaigns across product marketing, agent recruitment, and more.
• Engage with marketing and business leaders to build communication to the field force.
• Other duties as assigned.

Skills Qualifications

Required:

• Must be highly organized and operate with a sense of urgency
• Passion for insurance marketing and agent experience
• In-depth knowledge of recruiting landscape, insurance positioning and regional advertising
• Must be able to work in a fast-paced environment with demonstrated ability to coordinate multiple projects/initiatives simultaneously while meeting deadline and business objectives
• Must have a proven ability to work with a high degree of independence and to plan, organize, and implement multiple projects within time and budget constraints
• Excellent written and verbal communication skills are required as is an acute sense of detail-orientation
• Excellent customer service organizational skills
• Ability to effectively interact and collaborate with the marketing team, internal stakeholders, field force, and vendors
• Highly analytical and capable of building reports

Education

Required:

• BA or BS in Marketing or a related field
• 3+ years of marketing and/or recruiting experience, preferably in the financial service/life insurance industry
• Experience in managing and executing direct mail, advertising, content development, relationship management, and localized agency marketing projects

Authorization To Work In The United States Is Required.

This position is not eligible for visa sponsorship.

Physical Demands

Must be able to remain in a stationary position for a majority of the workday.

KofC Cares

Our mission is focused on family and faith, and we support our employees in seeking a balanced life.

Employee benefits include:

Time Away: 13 paid holidays per year in addition to vacation and paid sick leave, and flexible workweek schedules.

Professional Development: Certifications, designation, and tuition reimbursement.

Retirement Benefits: 401(k) retirement savings plan with matching company contributions, and cash balance retirement plans fully funded by the company.

Health and Wellness:

• Short-term disability and term life insurance fully paid for by the company;
• Up to 12 weeks of childbirth leave under STD policy.
• One week of fully paid parental leave for all new parents, including adoptive and foster parents.
• A variety of health insurance options, including premium-level family coverage and a pre-tax Health Savings Account with employer contributions. The Order's health plans do not cover abortion, sterilization, or contraception, and the Order has helped advocate for other employers who do not want to provide coverage.
• Long-term disability insurance;
• Dental insurance;
• Vision insurance;
• Health club membership reimbursement;
• Employee Assistance Program