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Kinguin
Kinguin

Senior Google Ads Specialist (Performance Marketing)

Location

Remote restrictions apply
See all remote locations

Salary Estimate

N/AIconOpenNewWindows

Seniority

Senior

Tech stacks

Google ads
Testing
Project management
+25

Permanent role
3 days ago
Apply now

Kinguin, founded in 2013, has quickly grown to become a major player in the digital entertainment marketplace with 20 million users worldwide.๐ŸŒ We offer a wide range of digital products, including video games and computer software, and have been a pioneer in supporting the esports industry through sponsorships of tournaments, events, and organisations. ๐ŸŽฎ At Kinguin, we are committed to innovation and pushing the boundaries of what's possible in gaming. Our team is made up of people from diverse backgrounds and skill sets, all united by their love of gaming and desire to create the best possible platform for our customers. ๐Ÿš€

If you value having ๐Ÿงก Passion, Care & Impact ๐Ÿงก in your daily work, you will fit great in our team! You can read more about our values and work here.

Let's shape the future together and make gaming accessible and inclusive for everyone! ๐Ÿคœ๐Ÿค›

What daily challenges are waiting for you?

  • Develop, implement, and manage PPC campaigns in the Google Ads & Microsoft Ads platforms (strong focus on Shopping Ads campaigns, but not limited to them).
  • Optimize campaign settings such as bids, ad schedules, and audience targeting to improve results.
  • Work with product teams to maintain and refine the product feed for better performance in Google Merchant Center.
  • Continuously, autonomously test and refine campaign components such as Smart Bidding strategies, audience layering, and performance metrics tracking.
  • Drive the growth of key metrics, including click-through rates (CTR), conversion rates (CR%), and average order value (AOV) and (ROAS%).
  • Monitor campaign budgets to maximize ROI, ROAS while avoiding overspending or inefficient allocations.
  • Track and analyze campaign performance metrics, identifying trends, anomalies, and opportunities for improvement.
  • Use data-driven insights to suggest campaign improvements, including audience refinements, product group restructuring, and seasonal campaign planning.
  • Manage 6-figure monthly budget across Google Ads and Microsoft Ads Networks.

What you need to be successful in this role?

  • Minimum 3 years of experience running Google Ads campaigns and Microsoft Ads (Shopping, Search, Display, YouTube, etc.).
  • Ability to work independently - develop campaign strategies and adapt them to real-time needs, optimize campaigns performance, and prepare actionable reports.
  • โ€œCan-doโ€ approach and self-development attitude, being always up-to-date with latest developments in Google Ads, as well as industry trends.
  • Proficiency in analytical tools such as Google Analytics, Google Tag Manager, Google Merchant Center and Looker Studio.
  • Outstanding communication skills to be able to provide Stakeholders with actionable reports & constructive feedback on projects.
  • Strong teamwork skills and excellent communication abilities.
  • Proficient in English and Polish, both written and spoken.

What we offer?

  • Remote work within flexible hours.

  • Flexibility in contract options.

  • Monthly bonus opportunities tied to marketplace results.

  • Comprehensive benefit package:

  • Private Medical Healthcare (Enel-med).

  • Life Insurance (PZU) - possibility to take part in a group insurance.

  • Online Benefit Platform (120 points = 120 pln on MyBenefit).

  • Mental Health Platform (Nilo).

  • Sports Card (Multisport).

  • Two 50% discount codes for games every two months.

  • Seniority program (yearly discount code, up to 10 additional paid days off, bonus for 2, 5, 10, 15, and 20 years anniversary).

Recruitment process

  • People interview (45-60 minutes)
  • Interview with the Hiring Manager (60 minutes)
  • Feedback + decision

About Kinguin

๐Ÿ”—Website
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