Marketing Manager

Company Description

Kashkha is a modest fashion brand founded three decades ago in Dubai designing, manufacturing, and marketing contemporary modest apparel worldwide. The brand blends effortless design, fine craftsmanship, and modern fashion. With retail locations in major malls and airports across 8 countries and a reseller network across 40 countries, Kashkha is loved across the world

Role Description

The Marketing Manager is an on-site role based in Dubai. This role is responsible for planning and executing marketing strategies and campaigns that strengthen Kashkha’s brand presence across retail and digital channels. Day-to-day tasks include developing seasonal marketing plans, coordinating with design, merchandising, and retail teams, and managing promotional activities, events, and in-store campaigns. The Marketing Manager will oversee content and creative briefs, monitor campaign performance, analyze customer and market data, and optimize initiatives to drive brand awareness, traffic, and sales. The role also involves managing external agencies and partners, maintaining brand consistency, and supporting the expansion of Kashkha in existing and new markets.

Qualifications

• Demonstrated skills in marketing strategy, campaign planning, and brand management.
• Experience with retail or fashion marketing, including in-store promotions and visual communication.
• Knowledge of digital and social media marketing, performance tracking, and analytics.
• Knowledge of Meta ads, Google ads - ability to derive actionable insights from the ad reports.
• Experience working with content creators & KOLs
• Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
• Previous experience in the fashion or lifestyle sector, preferably in the Middle East, is an advantage.
• Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent practical experience).
• Proficiency in English and Arabic. Conversational French or Russian are beneficial