Growth Marketing Specialist

To apply, kindly submit your resume in English. Please note that any other format will not be considered.

Who we are:

Role Overview

We are looking for a proactive, analytical, and experiment-driven Growth Marketing Specialist to own the entire growth loop — from acquisition to revenue attribution.

This is not a “set it and forget it” ads role. You will be responsible for identifying growth opportunities, launching high-impact campaigns, optimizing the full funnel, and ensuring marketing spend directly translates to revenue.

The ideal candidate lives in the data. You are equally comfortable building a high-converting Meta campaign as you are diving into a RevOps dashboard to diagnose why a lead source is not converting into revenue. You move fast, test aggressively, and think in terms of business outcomes — not vanity metrics.

Key Responsibilities

1. Proactive Paid Media Management

• Design, launch, and manage paid campaigns across Google, Meta, LinkedIn, and other relevant channels
• Monitor performance daily and reallocate budgets based on real-time data
• Identify underperforming segments quickly and pivot strategies accordingly

2. Full-Funnel Optimization

• Analyze and improve the entire customer journey — from ad click to landing page to sales-qualified lead (SQL)
• Diagnose funnel drop-offs and optimize weak points
• Collaborate with content and design teams to improve landing page conversion rates

3. Revenue Operations Collaboration

• Partner closely with RevOps to ensure accurate tracking, UTMs, pixel implementation, and lead attribution
• Validate CRM data to ensure alignment between marketing activity and revenue outcomes
• Ensure closed-loop reporting between paid acquisition and sales performance

4. A/B Testing & Experimentation

• Maintain a continuous experimentation roadmap across creative, copy, landing pages, offers, and audience segments
• Run structured A/B tests to reduce Customer Acquisition Cost (CAC)
• Develop hypotheses based on data, execute experiments, and implement winning variations

5. KPI Ownership & Reporting

• Own reporting on key growth metrics:
• ROAS
• CAC
• LTV
• Conversion Rates
• Pipeline Velocity
• Translate performance insights into strategic recommendations
• Present actionable insights to leadership

Required Skills & Qualifications

Experience

• 3+ years of experience in Performance Marketing or Growth Marketing
• Experience in B2B, SaaS, or high-growth environments preferred

Platform Expertise

• Advanced hands-on experience with:
• Google Ads Manager
• Meta Ads Manager
• LinkedIn Campaign Manager

Tech Stack & Analytics

• Proficiency with CRM platforms such as HubSpot, Salesforce, or Zoho
• Strong experience with analytics tools such as Google Analytics 4, Mixpanel, or similar
• Deep understanding of tracking, UTM structures, and attribution modeling

Analytical & Strategic Thinking

• Ability to interpret data beyond surface-level metrics
• Understands how top-of-funnel performance impacts revenue
• Can connect marketing metrics directly to bottom-line impact

Work Style

• Highly proactive — identifies opportunities without waiting for direction
• Comfortable operating in fast-paced, performance-driven environments
• Experiment-oriented mindset with strong attention to detail
• Strong communication skills and ability to collaborate cross-functionally

What Success Looks Like in 6 Months

• Established a predictable and scalable cost-per-opportunity across all paid channels
• Implemented a clean, reliable attribution model aligning marketing spend with sales revenue
• Reduced blended Customer Acquisition Cost (CAC) by 10–15% through structured experimentation
• Built a repeatable testing framework that continuously improves performance
• Delivered measurable pipeline growth tied directly to paid acquisition efforts

Benefits:

Competitive salary – paid in USD - Receive your compensation in US dollars, providing stability and global value for your hard work.

100% fully remote setup - Work from anywhere in the world—permanently. Enjoy the freedom and flexibility of a remote role while staying close to what matters most. No more commuting hassles, and more time for life’s important moments.

Healthy work-life balance - We prioritize your well-being. Through regular check-ins during your first few months, we offer ongoing support and career guidance. We also ensure you’re partnered with top-tier clients in a positive, healthy work environment.

Health insurance - Get covered starting your third month with us—your health and peace of mind matter.

Mental health support - Our in-house mental health professional is available to ensure you have access to the emotional and psychological support you need to thrive.

Referral bonuses - Know someone great? Refer them and earn up to USD 100 for every successful hire.

Fun virtual events - We host monthly virtual events filled with games, holiday celebrations, and exciting prizes. It’s a great way to connect and recharge as a team.

Kajae Spotlight bonus - Exceptional performance is recognized through our Kajae Spotlight program, where top performers earn cash rewards.

Kajae Tribe and rewards platform - Engage with the whole team through our internal social platform and earn coins for participating. Use them to bid in our lively auctions for prizes like AirPods, Apple Watches, Starbucks gift cards, shopping or experience vouchers, and more.

Continuing education opportunities - Access 100% free online courses through our university partners in the US. Earn academic credits that can go toward a Master’s or Graduate Degree—completely on us.

All-expense paid summits - Top performers and tenured team members may qualify to attend our exclusive annual summits. So far, we’ve held summits in Palawan, Bohol, and Boracay (Philippines), Cusco (Peru), and Punta Cana (Dominican Republic).