Social Media Manager & Content Creator (Commission-Based)

About Us

KAIA Leather Kenya is a premium brand specializing in handcrafted leather bag accessories and canvas items. We pride ourselves on quality, craftsmanship, and sustainability. Our products showcase the finest Kenyan craftsmanship and we're looking to expand our digital presence through strategic social media management.

Opportunity Overview

We're seeking experienced Social Media Managers and Content Creators to join our team on a commission-based partnership model. This is not a traditional employment role, but rather a performance-driven partnership that rewards results directly. The ideal candidate will create compelling content, grow our audience, and drive conversions while earning competitive commissions on sales.

Key Responsibilities

• Create engaging, high-quality content featuring KAIA Leather products
• Build and grow a relevant audience across multiple social media platforms
• Drive traffic to our e-commerce website and social platforms
• Convert followers into customers through strategic content and campaigns
• Track, analyze, and report on campaign performance metrics
• Maintain consistent posting schedule (minimum 3 posts per week)
• Align all content with KAIA Leather's brand values and guidelines
• Collaborate with our team on marketing strategies and product launches

Compensation Structure

Rather than a fixed salary, this role offers a commission-based compensation model:

Tiered Commission Structure:

• Standard Commission: Base percentage on all sales directly attributed to your referrals
• Volume Incentive: Additional commission when monthly sales exceed KSh 100,000
• Loyalty Bonus: Extra bonus for month-on-month increased sales after 3 consecutive successful months

Commission Rates by Product Category:

• Leather bags: 3% per sale (+1.5% above KSh 100,000/month)
• Leather accessories: 1.5% per sale (+1.5% above KSh 50,000/month)
• Canvas bags: 3% per sale (+1.5% above KSh 100,000/month)
• Limited editions and sales: 2% per sale (+1.5% above KSh 75,000/month)

What We Provide

• Free product samples for content creation
• Professional product photography and videos
• Exclusive early access to new collections
• Brand guidelines and style guide
• Content calendars and campaign briefs
• Setup of tracking links and referral codes
• Access to analytics dashboard
• Regular strategy calls with our team
• Co-marketing opportunities
• Featured placement on our official channels
• Invitation to exclusive brand events

Requirements

• Minimum 9,000 followers on at least one relevant social platform
• Demonstrated experience in social media management and content creation
• Strong portfolio of engaging visual content
• Proven track record of driving conversions and sales
• Excellent communication and storytelling skills
• Understanding of social media analytics and performance metrics
• Ability to create professional-quality photos and videos
• Knowledge of current social media trends and best practices
• Alignment with our brand values of quality, craftsmanship, and sustainability

Application Process

Interested applicants should submit the following:

1. Links to your social media profiles
2. Content portfolio or examples of your work
3. Audience demographics and engagement metrics
4. Proposed strategy for promoting KAIA Leather products