Marketing Assistant

Marketing Assistant (Performance & Social) — 100% Remote

Compensation: $1,200–$2,000/month (USD), based on experience, + optional performance bonus

Hours: Must be available during European working hours (CET/CEST)

Experience Required: 4+ years in performance/digital marketing

About the Role

We're hiring a hands-on Marketing Manager to own paid acquisition and organic social for our client's marketplace platform. You'll run Google Ads, Meta Ads, and TikTok Ads, while balancing growth with marketplace health — focusing on quality, activation, and conversion rather than vanity traffic.

What You'll Do

• Plan, launch, and optimize campaigns across Google Ads and Meta Ads
• Create and schedule social media content, using automation tools where possible
• Build acquisition strategies tailored to different audience segments (sign-ups, activation, applications, reactivation)
• Own budgets, pacing, and performance reporting (weekly and monthly)
• Run structured experiments — creative, audience, keywords, landing pages — and scale what wins
• Ensure tracking is reliable (pixels/events) and troubleshoot attribution gaps with product/engineering
• Collaborate in real time with product, sales, and creative teams during EU hours.

Requirements

• Able to work consistently during EU hours
• 4+ years of performance marketing experience with measurable, demonstrable outcomes
• Strong hands-on knowledge of Google Ads (Search required; PMax, Display, YouTube a plus)
• Strong hands-on knowledge of Meta Ads (Facebook/Instagram)
• Strong hands-on knowledge of TikTok Ads
• Working knowledge of Google Tag Manager
• Solid analytical and reporting skills
• Strong design skills — Canva and basic video editing
• Familiarity with current AI tools for marketing automation
• Clear, professional English communication.

Nice to Have

• Experience in marketplace, lead-gen, or SaaS marketing
• GA4, GTM, and Looker Studio proficiency
• Landing page CRO and lifecycle retargeting (email/SMS/CRM audiences).

To Apply: Please submit your latest CV/resume along with examples of past campaign results.