Senior Product Marketing Manager (Remote)

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Job Summary:

Lumos is a fast-growing startup focused on solving app and access management challenges through a unified platform. They are seeking a Senior Product Marketing Manager to own the positioning, messaging, and go-to-market strategy for their Identity Management portfolio, collaborating with various teams to drive customer value and market presence.

Responsibilities:

• Messaging & Positioning: Create compelling, differentiated messaging and positioning, with a clear understanding of the target customer and the core capabilities of the offering.

• Product Launches: Engage with cross-functional teams to help design, plan and execute product launches with comprehensive go-to-market strategies and tactics to drive measurable results.

• Content Creation: Develop fresh content including collateral, thought leadership assets and solution presentations, website content, videos, blogs, by-lined articles and more to execute communication strategies and accelerate the buyer's journey.

• Sales Enablement: Work closely with sales and alliances teams to ensure the value proposition, assets, training, and support plans are all in place for a strong sales motion in line with our product and ecosystem capabilities.

• Market and Competitive Intelligence: Be the expert on target buyers, market trends, and competitive offerings across the market landscape and how this intersects with our offerings. Use this to drive differentiation and influence overall planning.

• Customer Advocacy: Develop and drive customer advocacy programs including referrals, case studies, speaking engagements, and references. Synthesize feedback to influence product strategy, acting as a bridge between product and sales teams.

Qualifications:

Required:

• 5+ years of experience in a product marketing role within a B2B SaaS company

• Experience in the identity or cybersecurity space

• Demonstrated success owning sales enablement and partnering with Enterprise sales teams on value propositions, asset creation, trainings etc.

• Ownership of content creation and ability to share examples of past content

• Ability to effectively work cross-functionally between GTM and product teams

Company:

Lumos is a tech company that develops unified access platforms for IT and security teams to manage app and data access. Founded in 2020, the company is headquartered in San Francisco, California, USA, with a team of 51-200 employees. The company is currently Growth Stage. Lumos has a track record of offering H1B sponsorships.