0 to 1 Marketing Leader (Remote)

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Job Summary:

ClassDojo is a company focused on transforming education globally, aiming to provide every child with an education they love. As the 0 to 1 Marketing Leader, you will be responsible for experimenting with and scaling go-to-market strategies to drive network and revenue growth, while collaborating with key stakeholders to create innovative marketing strategies.

Responsibilities:

• Play a critical role in experimenting with and scaling go-to-market (GTM) strategies designed to accelerate ClassDojo’s network and revenue growth from the ground up.

• Collaborate closely with co-founders, CTO, Head of Product, Head of Marketing, and cross-functional teams to create and test innovative marketing strategies that resonate with our network of tens of millions of children and families.

• Turn data, research, and intuition into effective GTM tactics that drive significant growth.

Qualifications:

Required:

• You have at least 8 years of experience in marketing or growth, with a strong focus on consumer products and GTM strategies.

• You have successfully led marketing efforts that resulted in significant market-channel fit and growth.

• You have experience in high-growth environments, ideally as part of the founding team or in a role with equivalent accountability.

• You have a deep understanding of how to drive both network growth and revenue generation, particularly within subscription-based or marketplace models with strong network effects.

• You possess a strong grasp of marketing strategy, from product positioning to go-to-market execution, and are skilled at experimenting with new approaches to drive results.

• You have a strong creative intuition and understand what resonates with consumers.

• You are skilled in both qualitative and quantitative research methods, and you can translate insights into actionable GTM strategies.

• You thrive in resource-constrained environments and are comfortable moving quickly to test and scale new ideas.

• Your communication is clear and concise, enabling you to articulate complex ideas effectively to a variety of stakeholders.

Company:

ClassDojo is a school communication platform that teachers, students, and families use to build close-knit communities. Founded in 2011, headquartered in San Francisco, California, USA, team size 51-200 employees, currently Late Stage.