FMCG Senior Marketing Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a FMCG Senior Marketing Manager in United Kingdom.

This is a dynamic freelance opportunity for an experienced marketing leader to drive high-impact campaigns for consumer brands. You will play a pivotal role in bridging the gap between strategy and execution, transforming brand vision into cohesive, results-driven marketing initiatives. Working across DTC, retail, and brand channels, you’ll lead end-to-end campaign delivery while collaborating with cross-functional teams. The role offers flexibility and autonomy, allowing you to contribute to multiple projects while shaping meaningful commercial outcomes. You’ll operate in a fast-paced, creative environment where strategic thinking meets hands-on execution. This position is ideal for someone who thrives on delivering measurable impact and enjoys working across diverse brand challenges.

Accountabilities

• Lead end-to-end marketing campaigns, from concept development to execution, ensuring high-quality delivery and strong market impact
• Translate brand strategy into actionable marketing plans, including campaigns, content, and channel-specific initiatives
• Build and manage comprehensive marketing calendars across DTC, retail, and brand channels
• Develop and execute go-to-market strategies for product launches, seasonal campaigns, and key commercial moments
• Coordinate and lead cross-functional teams (growth, social, creative) to deliver cohesive and effective campaigns
• Ensure alignment across all marketing activities, maintaining consistency in messaging, positioning, and execution
• Drive performance by prioritizing initiatives that deliver measurable commercial results
• Act as a project lead, ensuring timelines, quality standards, and stakeholder expectations are consistently met

Requirements

• Proven experience as a Senior Marketing Manager, Senior Brand Manager, or similar role within FMCG or consumer-focused industries
• Strong track record of delivering successful marketing campaigns with measurable business impact
• Ability to translate high-level strategy into clear, actionable plans and execution roadmaps
• Solid understanding of go-to-market planning, campaign development, and multi-channel marketing strategies
• Experience working across both brand and performance channels, ideally including DTC and retail environments
• Demonstrated ability to lead and collaborate with cross-functional teams in fast-paced settings
• Excellent organizational and project management skills, with the ability to handle multiple workstreams simultaneously
• Strong communication and stakeholder management capabilities, with a proactive and solution-oriented mindset
• Comfortable working independently and quickly adapting to new brands or project environments

Benefits

• Competitive day rate (£400-£475) based on experience and project scope
• Flexible, part-time freelance arrangement (2+ days per week)
• Fully remote work with occasional in-person meet-ups in London
• Opportunity to work on diverse, high-impact projects across leading consumer brands
• Access to a collaborative network of experienced marketing professionals
• Exposure to a variety of tools, frameworks, and best practices in modern marketing
• Potential for ongoing freelance engagements and long-term collaboration opportunities

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.