Job Title: Digital Marketing Manager (Consider "Manager" for a more senior-sounding role)
Location: Remote (Vancouver, BC Time Zone; 10:00 AM - 7:00 PM PST, Monday - Friday)
Compensation: Rs. 100,000 per month
To Apply- Please submit your resume and a cover letter outlining your experience and qualifications to jo@jasoberoi.ca
About us: Jas Oberoi Group is a leading real estate company based in Canada. We seek a talented and creative Marketing manager to join our team remotely from India. This is a remote job with our Vancouver-based company, and you will be required to work night hours, Monday to Friday, from 10:30 AM to 7:00 PM (Vancouver time)
Job Summary:
We are seeking a highly skilled and experienced Digital Marketing Manager to lead and execute our digital marketing strategies. This role requires a deep understanding of paid advertising (Meta Ads and Google Ads), AI-powered marketing tools, landing page optimization, and CRM management. The ideal candidate is a data-driven individual with a proven track record of success in driving measurable results. Experience with Google Hootsuite (GHL) is a significant advantage.
Responsibilities:
- Paid Advertising: Develop, implement, and manage high-performing Meta Ads and Google Ads campaigns across various platforms. This includes keyword research, audience targeting, ad copywriting, A/B testing, budget allocation, and performance monitoring.
- AI Integration: Leverage AI-powered marketing tools (specify tools if possible, e.g., Jasper, Copy.ai, SurferSEO) to enhance campaign effectiveness, automate tasks, and gain valuable insights.
- Landing Page Optimization: Design, develop, and optimize high-converting landing pages using best practices in UX/UI and conversion rate optimization (CRO). This includes A/B testing, analyzing user behavior, and making data-driven improvements.
- CRM Management: Manage and utilize a CRM system (ideally GHL) to track leads, nurture prospects, and analyze customer interactions. Experience with lead scoring and segmentation is crucial.
- Staying Current: Keep abreast of the latest trends and best practices in digital marketing, including emerging technologies and AI advancements.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- 4+ years of experience in digital marketing, with a strong focus on paid advertising (Meta Ads and Google Ads).
- Proven track record of successfully managing and optimizing digital marketing campaigns, resulting in significant ROI.
- Expertise in using AI-powered marketing tools.
- Strong understanding of landing page optimization principles and best practices.
- Experience with CRM systems (GHL preferred).
- Proficiency in using Google Analytics and other marketing analytics tools.
- Excellent analytical, problem-solving, and communication skills.
- Strong project management and organizational skills.
To Apply:
Please submit your resume and a cover letter outlining your experience and qualifications to jo@jasoberoi.ca In your cover letter, please highlight your specific achievements in paid advertising and CRM management.