Head of Marketing (GeoTargetly, SaaS product)

👋 Hello, we are itrinity, a fast-growing tech company based in Slovakia 🇸🇰 and Czechia 🇨🇿, with a mission to build an ever-growing portfolio of highly profitable SaaS businesses. We've been profitable since day one and have grown over 30% in EBITDA (YoY) for the last seven years.

Our team currently consists of over 80 members who improve our 8 different SaaS products daily. Every itrinity employee has the option to participate in our company ESOP, so our people grow together with the company 🚀

We work mostly remotely, shaping products that our customers love ❤️

We are proud to serve more than 6,250,000 users worldwide, including renowned companies like Apple, Cisco, BMW, and even NASA 🚀.

💡 Skill and mindset requirements

Must have:

• A minimum of 5 years experience in developing and executing marketing strategies for a SaaS product
• A hands-on approach and a detailed understanding of core marketing functions are essential.
• Extensive skills in using Google Analytics, Google Looker Studio and data analytics tools.
• Ability to come up with out-of-the-box growth hacks to generate growth outside of traditional marketing channels
• Understanding of e-mail marketing and hands-on experience with running e-mail marketing campaigns and automations via multiple platforms
• Experience in community management. Ability to turn our 2+mil users into an engaging community of brand ambassadors.
• Ability to measure and evaluate all marketing activities on a weekly/monthly basis and plan the next activities based on the results.
• Agile way of thinking, step-by-step implementation, fast and small steps, checking the results, improving if it makes sense.
• Profit-driven thinking, such as investing in activities that will have the most significant impact on EBITDA for our portfolio.
• Ability to perform business/marketing analyses with internal data (SQL knowledge is an advantage).
• Be bright, creative, ambitious, and have a strong analytical mindset.
• Excellent written English (B2).

💪 Responsibilities

• Planning and implementing marketing strategies for the product.
• Using your marketing experience and knowledge to provide ideas and feedback on the new feature development.
• Planning and implementing SEO, Content, Email, Affiliate, & Social strategies
• Ensuring your team performs well with active day-to-day participation and hands-on help.
• Setting marketing KPIs and objectives (typically CPA) per marketing activity.
• Tracking KPIs regularly and reporting to management.
• Managing and controlling the execution of the marketing budget.
• Looking for growth opportunities across all the channels.
• Using data and reports to make evidence-based decisions.
• Cooperating with development and customer support teams.

What we offer

We’ve been growing 🚀 over 30% EBITDA YoY for the last several years. We are eager to make our products even more profitable, as well as to acquire new products. Would you like to grow with us and enjoy mutual success? Join our team!

What’s in for you?

• salary up to 5,000 EUR / month, paid time of (36 days/year)
• Founder led company focusing on results, encouraging creativity & innovation, growing and learning every day
• Real impact & participation of company's success (or failure 🙂)
• Agile, small steps, MVP first + iterative changes, first, if it shows potential, improve it iteratively
• Time & place flexibility - remote work, weird hours → as long as you bring results, we don't care

Would you like to grow with us and enjoy the success together? Join our team! More info on itrinity