Sr. Marketing Manager - Digital Portfolio

Company Description

At Intuitive, we are united behind our mission: we believe that minimally invasive care is life-enhancing care. Through ingenuity and intelligent technology, we expand the potential of physicians to heal without constraints.

As a pioneer and market leader in robotic-assisted surgery, we strive to foster an inclusive and diverse team, committed to making a difference. For more than 25 years, we have worked with hospitals and care teams around the world to help solve some of healthcare's hardest challenges and advance what is possible.

Intuitive has been built by the efforts of great people from diverse backgrounds. We believe great ideas can come from anywhere. We strive to foster an inclusive culture built around diversity of thought and mutual respect. We lead with inclusion and empower our team members to do their best work as their most authentic selves.

Passionate people who want to make a difference drive our culture. Our team members are grounded in integrity, have a strong capacity to learn, the energy to get things done, and bring diverse, real world experiences to help us think in new ways. We actively invest in our team members to support their long-term growth so they can continue to advance our mission and achieve their highest potential.

Join a team committed to taking big leaps forward for a global community of healthcare professionals and their patients. Together, let's advance the world of minimally invasive care.

Job Description

Primary Function of Position

Intuitive is seeking a strategic and experienced marketer to join our Global Marketing and Insights team as the Senior Marketing Manager – Digital Portfolio. This role is pivotal in leading the global marketing strategy for Intuitive’s growing portfolio of digital solutions, shaping how we communicate value to a diverse set of healthcare stakeholders. The ideal candidate will leverage global customer insights, product performance data, and cross-functional collaboration to craft compelling, customer-centric narratives that differentiate our digital offerings and drive adoption of the da Vinci ecosystem. The candidate will set the standard for launch excellence to be scaled globally, with a focus on maintaining agility in how digital innovations are brought to market. This position offers a unique opportunity to work across product franchises and geographies, unifying digital innovations into a cohesive and impactful story that drives business growth and enhances patient outcomes.

Essential Job Duties

Strategic leadership and portfolio expertise

• Serve as the subject matter expert for Intuitive’s digital product portfolio, maintaining deep knowledge to inform global commercial strategies and marketing initiatives.
• Design and execute integrated marketing strategies that differentiate the digital portfolio and drive da Vinci adoption and growth in alignment with business objectives.
• Collaborate with cross-functional stakeholders—including Product Management, regional commercial leaders, and enterprise teams—to align marketing efforts with the digital roadmap and evolving market needs.

Messaging and content development

• Develop compelling, customer-centric messaging that evolves from feature-focused to problem/solution narratives, supported by data-driven outcomes.
• Create global content and commercial assets for use across digital marketing, social media, email, and other communication channels to drive awareness, trial, and acquisition.
• Lead the development and execution of marketing programs that build awareness and generate global demand for the digital portfolio.

Evidence generation and competitive positioning

• Partner with GAVE, MACA, clinical affairs, enterprise analytics, and commercial teams to develop and execute an evidence generation plan that supports marketing claims and product positioning.
• Analyze product data to generate proof points and claims that demonstrate the impact and value of digital offerings.
• Monitor competitive technologies and messaging to ensure differentiation and maintain a competitive edge in the market.

Qualifications

Required Skills and Experience

• Minimum 8+ years of professional experience in Product Management, Product Marketing, or related marketing discipline required with a history of defining and launching successful products and programs, preferably in the medical device industry.
• Proven ability to effectively build a product brand, position and communicate product value.
• Experience in developing strong commercial and KOL partnerships to inform a value-driven portfolio narrative.
• Capacity to learn new technical skills and build clinical acumen.
• Ability to simplify complex technologies and technical detail to be understood across a broad customer base.
• Demonstrated ability to work creatively amidst competing priorities to deliver high-impact marketing programs on-time and within budget to support overall marketing strategy and business objectives.
• Superb verbal/written communication, teamwork, and interpersonal skills to work across multiple functions and stakeholders.
• The ability to build positive, collaborative relationships across different teams and at all levels of the organization.
• Highly organized, detail-oriented, and focused on personally executing at the highest levels.
• Comfortable interacting with senior business leaders and leading strategic discussions.
• Excellent organizational and leadership qualities.
• Business driver, with proven track-record of leading cross-functional teams.

Required Education And Training

• Bachelor’s degree required, MBA or Master’s degree preferred

Additional Information

Due to the nature of our business and the role, please note that Intuitive and/or your customer(s) may require that you show current proof of vaccination against certain diseases including COVID-19. Details can vary by role.

Intuitive is an Equal Opportunity Employer. We provide equal employment opportunities to all qualified applicants and employees, and prohibit discrimination and harassment of any type, without regard to race, sex, pregnancy, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status, genetic information or any other status protected under federal, state, or local applicable laws.

Mandatory Notices

We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.

We provide market-competitive compensation packages, inclusive of base pay, incentives, benefits, and equity. It would not be typical for someone to be hired at the top end of range for the role, as actual pay will be determined based on several factors, including experience, skills, and qualifications. The target salary ranges are listed.

Base Salary Range Region 1:$187,500 - $269,700

Base Salary Range Region 2: $168,700 - $242,700

Shift: Day

Workplace Type: Purposeful Onsite - This job requires being onsite for leader-defined events and activities which could be monthly/annually. Onsite frequency may increase based on business need.